Our Music Video



Our Music Video

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My name is Mahalia John (0345) and welcome to my A2 media blog.

I am part of Group 1 along with Alice Cahill (0130), Kayvon Nabijou (0610) and Gavin Fraser (0245).

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Wednesday 17 December 2014

Grading

Before we started grading we looked at some of our influential music videos to see what was conventional. The two videos we mainly looked at were George Ezra's 'Budapest (Alternative Video)' and Paramore's 'Still Into You' which are below.


George Ezra - Budapest (Alternative Video)



Paramore - Still Into You



We liked the way these videos were graded to make them look very natural but still with a crisp, clean aesthetic. We decided to go for something similar because we liked the way they looked; and, because they are of a similar genre to our video, we felt that it would fit aesthetically.

Once we were happy that we had a final cut of our video, we started to grade using Adobe Premiere Pro. We used the ProcAmp tool and the Three-Way Colour Corrector.

The ProcAmp Tool
Three-Way Colour Corrector Tool
We wanted our grade to look naturalistic but also warm because we felt that this fit with the band's playful and down-to-earth image. To achieve this look in most shots, using the ProcAmp tool, we increased the contrast and saturation to make the image sharper and more colourful. Using the Three-Way Colour Corrector we graded a lot of the shots towards orange and yellow to make them warmer.

Below is a video I made. It shows shots from the beginning of the video before and after grading; The left side is after, the right side is before.



Once our grade is finished, we will add any other details such as titles.


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