tag:blogger.com,1999:blog-87762918118183384392024-02-06T21:15:08.264-08:00Mahalia John's Media BlogLatymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.comBlogger92125tag:blogger.com,1999:blog-8776291811818338439.post-30087940665419213142015-01-26T14:09:00.000-08:002015-01-26T14:09:03.149-08:00<div style="text-align: center;">
<span style="font-size: x-large;">This Blog Is Now Closed</span></div>
Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-73294292045797101202014-12-29T13:50:00.000-08:002015-05-11T01:21:44.877-07:001. In What Ways Do Your Media Products Use, Develop Or Challenge Forms And Conventions Of Real Media Products?When creating our <b>three artefacts</b> we looked at <b>real media texts </b>and took <b>influence</b> from them in order to <b>conform</b> to the <b>forms</b> and <b>conventions</b> of our artefacts. We used, developed and broke conventions across our music video, website and album cover.<br />
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<b><span style="font-size: large;">Music Video</span></b></div>
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For our music video, we <b>followed</b> and <b>broke</b> many conventions for music videos from the <b>indie</b> genre. We had 12 music videos that we took influence from, all of which featured in <a href="http://youtu.be/CVf_Q5fjrik" target="_blank">our steal-o-matic</a>. However there were 5 videos that influenced us the most, these are below:<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://share.gifyoutube.com/m6JApA.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://share.gifyoutube.com/m6JApA.gif" height="177" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-size: small;">McFly - 'Love Is On The Radio'</span></td></tr>
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<tr><td><a href="https://imgflip.com/gif/g8lag" style="margin-left: auto; margin-right: auto;"><img height="179" src="https://i.imgflip.com/g8lag.gif" title="made at imgflip.com" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="font-size: 13px;"><span style="font-size: small;">Paramore - 'Ain't It Fun'</span></td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://imgflip.com/gif/g8lew" style="margin-left: auto; margin-right: auto;"><img height="177" src="https://i.imgflip.com/g8lew.gif" title="made at imgflip.com" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-size: small;">Jenny Lewis - 'Just One Of The Guys'</span></td></tr>
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<table cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://imgflip.com/gif/gaucr" style="margin-left: auto; margin-right: auto;"><img height="179" src="https://i.imgflip.com/gaucr.gif" title="made at imgflip.com" width="320" /></a></td></tr>
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<span style="font-size: small;">The 1975 - 'Girls'</span></div>
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<tr><td style="text-align: center;"><a href="https://imgflip.com/gif/g8m06" style="margin-left: auto; margin-right: auto;"><img height="179" src="https://i.imgflip.com/g8m06.gif" title="made at imgflip.com" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-size: small;">Paramore - 'Still Into You'</span></td></tr>
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Below is a video I made showing how we were influenced by them and other real indie music videos:<br />
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<iframe allowfullscreen="" frameborder="0" height="360" src="//www.youtube.com/embed/nAHbHtFarfI" width="640"></iframe>
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<b><u>Genre Conventions</u></b></div>
<b><br /></b>When thinking about <b>music video conventions</b>, we looked at <b>Andrew Goodwin</b>'s music video theory in which he states that <b>music videos demonstrate genre characteristics</b>. Using our influences and other indie music videos we found<b> recurring forms and conventions</b> within the <b>indie</b> genre. We <b>conformed</b> to some in order to create a video that was recognisably indie and we <b>broke</b> others so that our video was new, original and entertaining for our <b>audience</b>.<br />
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<u><u>Conventions we<b> followed</b></u></u></div>
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<b><br />Performance Shots</b><br />
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Almost every indie music video has some form of <b>performance shot</b> and often it is the driving force of the video. Performance shots show the artist's <b>stage persona</b> and encourage audience's to buy tickets to live gigs; this is crucial as indie artists are often marketed as 'real' musicians and live performances are how they <b>widen their reach</b> and make money. When deciding on the look of our performance shots we took influence from The 1975 and McFly.<br />
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<a href="http://share.gifyoutube.com/mLgreZ.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://share.gifyoutube.com/mLgreZ.gif" /></a></div>
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<b>Star Identity</b><br />
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Richard Dyer</b>'s <b>'star' theory</b> states that <b>'a star is an image, not a real person, that is constructed out of a range of materials'</b>, this image is used to make money out of audiences who <b>respond</b> to various elements of an <b>artist's persona</b>. We used <b>conventional star identities</b> of indie bands to construct images for each member of Pilgrim and the band as a whole.<br />
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<b>The Band</b><br />
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We decided that Pilgrim were going to be cool, typically indie, down-to-earth, approachable funny and playful. We were influenced by The 1975, Paramore, Dog Is Dead and McFly.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj9xJALLhSl80X4sky5LTNOe4DjQ-BX3Qe44mY_siqK7-TBEa5qzxxIrMZR8TJjInwwTCRtYex6KQ7-suo8rhTN4cn0za-JtLhryy50gU8t7h-dUXdaW-QhG45KQAGqq3NqclA1U_W_-N0/s1600/PicMonkey+Collage.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="258" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj9xJALLhSl80X4sky5LTNOe4DjQ-BX3Qe44mY_siqK7-TBEa5qzxxIrMZR8TJjInwwTCRtYex6KQ7-suo8rhTN4cn0za-JtLhryy50gU8t7h-dUXdaW-QhG45KQAGqq3NqclA1U_W_-N0/s1600/PicMonkey+Collage.jpg" width="640" /></a></div>
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<b>Scott</b><br />
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We wanted him to clearly be seen as the lead, cool, confident and modest. We took influence from Rob Milton, George Ezra, Dan Croll and Lewis Watson.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhu_D0gBt7GmuPXD_Ytm6dpE0f4kLLuG8UyBJRyYhtkTT3t_c5NQw3x7RdSNebsF-QgU2VzCskO6sNu2ziQ5BzdP-UDmFmOJ7-0Chqs2PujAcxJZPPSv_kYvrBHDHMY7wpI7ckya1HQaCo/s1600/Scott+infleunces.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="480" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhu_D0gBt7GmuPXD_Ytm6dpE0f4kLLuG8UyBJRyYhtkTT3t_c5NQw3x7RdSNebsF-QgU2VzCskO6sNu2ziQ5BzdP-UDmFmOJ7-0Chqs2PujAcxJZPPSv_kYvrBHDHMY7wpI7ckya1HQaCo/s1600/Scott+infleunces.jpg" width="640" /></a></div>
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<b>Michael</b><br />
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As the joker of the band he is funny and chilled. Our influence for Michael was Daniel Harvey, the drummer from Dog Is Dead.<br />
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<a href="http://static.wixstatic.com/media/5a9918_94c2d0f8fb0149f9ad817ca443291499.jpg_srz_p_541_811_75_22_0.50_1.20_0.00_jpg_srz" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://static.wixstatic.com/media/5a9918_94c2d0f8fb0149f9ad817ca443291499.jpg_srz_p_541_811_75_22_0.50_1.20_0.00_jpg_srz" height="400" width="266" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiVeg-zDNmRkxelPwzWKCkYN9mEdaJJVI4zof9XSXYTUlWHAeY9LJM0XOFV_IIoKLE15N0p6zbraCrsiiQx8yKQcQvygk-Tq3jHfnoh1ihELF19-aKWU2MeklgSGCqDJHRhIIrDvUjjhfs/s1600/dogisdeadscotts3600.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiVeg-zDNmRkxelPwzWKCkYN9mEdaJJVI4zof9XSXYTUlWHAeY9LJM0XOFV_IIoKLE15N0p6zbraCrsiiQx8yKQcQvygk-Tq3jHfnoh1ihELF19-aKWU2MeklgSGCqDJHRhIIrDvUjjhfs/s1600/dogisdeadscotts3600.jpg" width="300" /></a></div>
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<b>Ash</b><br />
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A confident female bassist, she is quirky, cool and a tomboy. We were influenced by Hayley Williams of Paramore.<br />
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<a href="http://static.wixstatic.com/media/5a9918_6b1a1c302e9d4260ad02b1f8511d7d49.jpg_srz_p_558_836_75_22_0.50_1.20_0.00_jpg_srz" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://static.wixstatic.com/media/5a9918_6b1a1c302e9d4260ad02b1f8511d7d49.jpg_srz_p_558_836_75_22_0.50_1.20_0.00_jpg_srz" height="400" width="266" /></a><a href="https://41.media.tumblr.com/6d5e845ac21e513bfbb65401ea451fda/tumblr_nit18fPI0b1u233pio1_400.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="https://41.media.tumblr.com/6d5e845ac21e513bfbb65401ea451fda/tumblr_nit18fPI0b1u233pio1_400.png" width="262" /></a></div>
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<b>Mise-en-scene</b><br />
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In terms of Mise-en-scene we conformed to <b>indie conventions</b>, below is a table explaining this (click to enlarge).<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjKe3gFwGNlXd9mHXynqML4Ip9GhjRRKclWtGW6yMbPV6Bu_FGsygJJja61sz9-LLtKy4LdCVWXaMS2OutNGotkkSVdlIpHcy7T1-pvbHiR6ykfQPJdPkI5ZZcNOeXUdil2Wa_vr9nHpRs/s1600/Publication1.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="552" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjKe3gFwGNlXd9mHXynqML4Ip9GhjRRKclWtGW6yMbPV6Bu_FGsygJJja61sz9-LLtKy4LdCVWXaMS2OutNGotkkSVdlIpHcy7T1-pvbHiR6ykfQPJdPkI5ZZcNOeXUdil2Wa_vr9nHpRs/s1600/Publication1.jpg" width="740" /></a></div>
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<b><b><u>Conventions we broke/developed</u></b></b></div>
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<b>All-male band</b><br />
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Initially we planned to have an <b>all-male band</b> as our artist; however on reflection we realised that this was very <b>typical</b> of the <b>indie genre</b>, with most popular indie artists being all-male such as The 1975 and Vampire Weekend, and would make our artist very <b>generic</b>.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://upload.wikimedia.org/wikipedia/en/1/12/The_1975,_band_from_Manchester,_UK.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://upload.wikimedia.org/wikipedia/en/1/12/The_1975,_band_from_Manchester,_UK.jpg" height="213" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">All-male band The 1975</td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://images3.mtv.com/uri/mgid:file:docroot:mtv.com:/crop-images/2013/09/11/Vampire%20Weekend%20(2).jpg?enlarge=false&matte=true&matteColor=black&quality=0.85" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://images3.mtv.com/uri/mgid:file:docroot:mtv.com:/crop-images/2013/09/11/Vampire%20Weekend%20(2).jpg?enlarge=false&matte=true&matteColor=black&quality=0.85" height="212" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">All-male band Vampire Weekend</td></tr>
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Therefore we decided to <b>break conventions</b> and have a <b>female bassist </b>as she would <b>widen our appeal</b> by being <b>aspirational</b> to a <b>female audience</b>. Our <b>unconventional representation</b> of gender in the indie genre also makes Pilgrim interesting for all audiences as it's different.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjscfIhyphenhyphenzhUeBxMlpTOARTXs9eamKu5YgZXVKleHAidLo6tXvVZQXeUJu-0zBsmPmqaPDVgnJGUgGXoWyRKd8eTkVPzf56RNL8N_OMpOs7HAwxV8cAYewey3uAyyHoUKyNHbapduf0rhxY/s1600/alixce.PNG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="263" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjscfIhyphenhyphenzhUeBxMlpTOARTXs9eamKu5YgZXVKleHAidLo6tXvVZQXeUJu-0zBsmPmqaPDVgnJGUgGXoWyRKd8eTkVPzf56RNL8N_OMpOs7HAwxV8cAYewey3uAyyHoUKyNHbapduf0rhxY/s1600/alixce.PNG" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Ash, the bassist</td></tr>
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<b>Diegetic sound</b><br />
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It is very common for indie music videos to include diegetic sound in order to <b>immerse the audience</b> in the world of the music video. Below is a video I made showing the use of diegetic sound in some of our influential videos:<br />
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<iframe allowfullscreen="" frameborder="0" height="360" src="//www.youtube.com/embed/s5F2_Q_M0Mw" width="640"></iframe>
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We decided not to include this convention in our music video as we felt that it didn't really fit well and wouldn't add anything to our video.<br />
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<b><u><b><u>Music Video Conventions</u></b></u></b></div>
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<b><u><br /></u></b>During this project we looked at various theories and theorists including <b>Andrew Goodwin</b>, <b>Carol Vernallis, David Gauntlett</b> and <b>Simon Frith</b>. We applied their theories to our own video.<br />
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<b>Intertextual + postmodern references</b><br />
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According to <b>Goodwin</b>, it is <b>conventional</b> for music videos to include intertextual references to films, other music videos and popular culture. Examples of this are in McFly's video for 'Love Is On The Radio' and George Ezra's video for 'Blame It On Me'.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://33.media.tumblr.com/fe03a56f06772075a5c3b7686977fa67/tumblr_mvowda79L11qboguyo1_500.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="133" src="https://33.media.tumblr.com/fe03a56f06772075a5c3b7686977fa67/tumblr_mvowda79L11qboguyo1_500.gif" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">McFly 'Love Is On The Radio' referencing Miley Cyrus' video for 'Wrecking Ball'</td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://33.media.tumblr.com/9e834838997eafd9b4f2b105b4146505/tumblr_msx8r2L6mj1r3fiezo1_400.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="223" src="https://33.media.tumblr.com/9e834838997eafd9b4f2b105b4146505/tumblr_msx8r2L6mj1r3fiezo1_400.gif" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Miley Cyrus 'Wrecking Ball'</td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://imgflip.com/gif/gaofj" style="margin-left: auto; margin-right: auto;"><img height="223" src="https://i.imgflip.com/gaofj.gif" title="made at imgflip.com" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">George Ezra 'Blame It On Me' referencing The Wizard Of Oz</td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://33.media.tumblr.com/b886e22edbb31c30b2153e6998320692/tumblr_mq1txeXc4w1rvt942o1_500.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="200" src="https://33.media.tumblr.com/b886e22edbb31c30b2153e6998320692/tumblr_mq1txeXc4w1rvt942o1_500.gif" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The Wizard Of Oz</td></tr>
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In our video we referenced childhood by having Pilgrim mess about with popular toys from 1990-2000s. Below is a video I made of the intertextual and post-modern references in our music video:<br />
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<div style="text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="480" src="//www.youtube.com/embed/UK6FTKb-R3c" width="853"></iframe>
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<b><br /></b>Often in indie music videos,<b><span style="color: #45818e;"> </span>post-modern references</b> are included in order to add humour. We decided to parody the Rap genre, namely Fat Joe's video for 'Make It Rain' featuring Lil Wayne. We thought that this would be a good way to reflect the band's <b>fun</b> and <b>playful</b> side.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://media.giphy.com/media/7RDFd7vrISPu0/giphy.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://media.giphy.com/media/7RDFd7vrISPu0/giphy.gif" height="202" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">'Make It Rain' music video</td></tr>
</tbody></table>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://share.gifyoutube.com/mP5w5r.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://share.gifyoutube.com/mP5w5r.gif" height="180" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our Video</td></tr>
</tbody></table>
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<b><br /></b>
<b>Camerawork + Framing</b><br />
<b><br /></b>
One of <b>Carol Vernallis'</b> key concepts, to do with the construction of music videos, is <b>camera movement and framing</b>. She states that <b>extreme shot types</b> are very common, the <b>style </b>of camerawork is distinctive to that video and <b>establishing & close up shots</b> are used frequently. <b>Goodwin </b>also states this, saying that record labels require <b>visual hooks</b> and a <b>visual style </b>to be developed for the artist.<br />
<br />
We <b>conformed</b> to this by including lots of close ups of the members of Pilgrim and sticking to the visual style we had come up with: bright colours, simple set, limited camera movement except for performance shots and naturalistic styling, hair and make-up.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://share.gifyoutube.com/y7nDQo.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://share.gifyoutube.com/y7nDQo.gif" height="180" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Movement in performance shots</td></tr>
</tbody></table>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://share.gifyoutube.com/vZlZJ5.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://share.gifyoutube.com/vZlZJ5.gif" height="180" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Bright colours, simple set, selective camera movement</td></tr>
</tbody></table>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://share.gifyoutube.com/KrWZOQ.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://share.gifyoutube.com/KrWZOQ.gif" height="180" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Close Ups of Pilgrim, naturalistic hair and make-up</td></tr>
</tbody></table>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://share.gifyoutube.com/KjGbwZ.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://share.gifyoutube.com/KjGbwZ.gif" height="180" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Limited Camera movement, bright colours, simple set</td></tr>
</tbody></table>
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<br /></div>
<b>Vernallis </b>also says that there is a <b>range </b>in the type of shots, we conformed to this by including a wide range of framings.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://imgflip.com/gif/ggjs9" style="margin-left: auto; margin-right: auto;"><img height="355" src="https://i.imgflip.com/ggjs9.gif" title="made at imgflip.com" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our range of framings</td></tr>
</tbody></table>
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<b><br /></b>
<b>Editing</b><br />
<b><br /></b>
We conformed to <b>Vernallis</b>' theory of editing, below is a video I made demonstrating how we did this.<br />
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<div style="text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="360" src="//www.youtube.com/embed/Wq8-ur-yIKI" width="640"></iframe></div>
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<b><br /></b>
<b>Overlayed Text</b><br />
<b><br /></b>
Another example of <b>foregrounded editing</b> in our music video was our use of <b>overlayed text</b> in the last shot. It is conventional for indie music videos to show the name of the song and/or the artist in the music video. We took influence from George Ezra's 'Blame It On Me' and Dan Croll's 'From Nowhere'.<br />
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<a href="http://share.gifyoutube.com/vQ0rY4.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://share.gifyoutube.com/vQ0rY4.gif" height="225" width="400" /></a></div>
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<a href="http://share.gifyoutube.com/m2q7XG.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://share.gifyoutube.com/m2q7XG.gif" height="225" width="400" /></a></div>
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<b>Lyrics/music/visuals relationship</b><br />
<b><br /></b>
Part of <b>Goodwin's </b>theory is that there is always a relationship between the music, lyrics and visuals in music videos; and that the visuals can <b>illustrate, amplify </b>or<b> contradict</b> the music and lyrics.<br />
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An example of an <b>illustrative</b> music video is Sam Smith's 'I'm Not The Only One'. The song is about a housewife realising that her husband is cheating on her and the music video illustrates this directly.<br />
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<div style="text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="360" src="//www.youtube.com/embed/nCkpzqqog4k" width="640"></iframe>
</div>
<div style="text-align: center;">
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<div style="text-align: left;">
We also chose to <b>illustrate </b>our chosen track. The themes of the lyrics are growing up, youth and friendship and we represented this by having Pilgrim playing with toys from a noughties childhood.<br />
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Particular lyrics can also be <b>illustrated</b> directly by the <b>visuals</b> for example:<br />
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<b>Rizzle Kicks' - 'Dreamers'</b><br />
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<a href="http://share.gifyoutube.com/ya1ZoM.gif" imageanchor="1"><img border="0" src="http://share.gifyoutube.com/ya1ZoM.gif" height="225" width="400" /></a></div>
<div style="text-align: center;">
"Yeah, it's that kid with the British accent, </div>
<div style="text-align: center;">
still kicking it, bringing those wicked raps when"</div>
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<b>One Direction - 'Night Changes'</b><br />
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<a href="https://31.media.tumblr.com/2e60ab4393ad961d3125b8f835f2fb65/tumblr_nfglcoeymv1u1f0txo1_500.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="160" src="https://31.media.tumblr.com/2e60ab4393ad961d3125b8f835f2fb65/tumblr_nfglcoeymv1u1f0txo1_500.gif" width="320" /></a></div>
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<a href="https://33.media.tumblr.com/0bb3248f3401c2e67de46cbcf05a4ea0/tumblr_nfedh5fX4A1rrj00bo2_500.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="168" src="https://33.media.tumblr.com/0bb3248f3401c2e67de46cbcf05a4ea0/tumblr_nfedh5fX4A1rrj00bo2_500.gif" width="320" /></a></div>
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"Does it ever drive you crazy, just how fast the night changes?"</div>
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<b>Vance Joy - 'Riptide'</b></div>
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<b><br /></b></div>
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<a href="https://33.media.tumblr.com/1e02ac1b4135454f3c1961270bca70ce/tumblr_n0tgrleENQ1qb709bo4_250.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="180" src="https://33.media.tumblr.com/1e02ac1b4135454f3c1961270bca70ce/tumblr_n0tgrleENQ1qb709bo4_250.gif" width="320" /></a></div>
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<span style="background-color: white;"><span style="font-family: inherit;">"Oh, and they come unstuck<br style="border: 0px none; margin: 0px; padding: 0px;" />Lady, running down to the riptide<br style="border: 0px none; margin: 0px; padding: 0px;" />Taken away to the dark side"</span></span></div>
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<b><br /></b></div>
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We also chose to do this in our own video:</div>
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<a href="http://share.gifyoutube.com/Kzz31W.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://share.gifyoutube.com/Kzz31W.gif" height="180" width="320" /></a></div>
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"now the day is ending and we're getting older"</div>
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The band are acting like children by playing with toys, this is their last chance before they grow up.</div>
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<a href="http://share.gifyoutube.com/Kzz31b.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://share.gifyoutube.com/Kzz31b.gif" height="180" width="320" /></a></div>
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"no one ever wants to leave something good behind"</div>
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The band are playing with nostalgic VHS tapes, they are reminiscing about their childhoods and don't want to leave them behind.</div>
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<b>Music videos as performance, narrative or conceptual</b><br />
<b><br /></b>According to <b>Simon Frith</b>, there are three types of music video: performance, narrative and conceptual. Although most music videos contain elements of two or all three types. Our music video is <b>conceptual </b>with <b>performance</b> running throughout and a minor narrative, this is <b>conventional </b>for lots of indie music videos.<br />
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Our video is <span style="color: #45818e;"><b>conceptual</b></span> because of the themes of friendship, nostalgia and youth being connoted through the band messing about with noughties era props.<br />
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<a href="http://share.gifyoutube.com/yxxddE.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://share.gifyoutube.com/yxxddE.gif" height="360" width="640" /></a></div>
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The<span style="background-color: white;"><span style="color: #45818e;"> <b>performance </b></span></span>elements of our video vary: we feature the band playing their instruments and also lip-syncing without instruments.<br />
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<a href="http://share.gifyoutube.com/yA8PPO.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://share.gifyoutube.com/yA8PPO.gif" height="360" width="640" /></a></div>
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<br />
Although our video does not have an obvious or conventional <b><span style="color: #45818e;">narrative</span></b>, there is a visual progression. As the video goes on, the scale of our props and the pace of our editing increases until the confetti and balloon finale. Below is a slideshow demonstrating this:<br />
<br />
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<br />
Vernallis also addresses narrative, saying that <span style="color: #45818e;">'<b>there may be a theme running through the video in a montage style'</b></span>, we followed this convention by cutting between setups of Pilgrim playing with the props.<br />
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<br />
<b>Fluid Identities</b><br />
<b><br /></b><b>David Gauntlett </b>states that in today's society identities are more <b>fluid</b> and transformable than ever before and that having fluid identities for an artist is essential to success. Having multiple identities fulfills different needs for different audiences.<br />
<br />
For example in One Direction's video for 'Best Song Ever' there are two <b>contrasting identities</b>: The fun, confident boyband which, as it is their<b> consistent identity</b>, appeals to all fans; and the band dressed up as comical 'record company types', which fulfills the audience's need to be entertained because it is funny.<br />
<b><br /></b>
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<a href="https://38.media.tumblr.com/07fb10187a41ffd3ebb070a74d991b33/tumblr_mr3exqvxF71rbjmjso1_500.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="183" src="https://38.media.tumblr.com/07fb10187a41ffd3ebb070a74d991b33/tumblr_mr3exqvxF71rbjmjso1_500.gif" width="400" /></a></div>
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<a href="https://31.media.tumblr.com/db962a5bcfa46c8f2610dc8c604b1d86/tumblr_inline_mqcwlvXRv81qz4rgp.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="205" src="https://31.media.tumblr.com/db962a5bcfa46c8f2610dc8c604b1d86/tumblr_inline_mqcwlvXRv81qz4rgp.gif" width="400" /></a></div>
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<a href="https://38.media.tumblr.com/ffd7d48559157cbad3099e4c76bcabfc/tumblr_mqcy6t1zux1st4y25o1_500.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="157" src="https://38.media.tumblr.com/ffd7d48559157cbad3099e4c76bcabfc/tumblr_mqcy6t1zux1st4y25o1_500.gif" width="400" /></a></div>
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<br />
<b>Digipak</b><br />
<b><br /></b>Below<b> </b>is a prezi I have made, explaining how we followed and broke conventions of digipaks and album covers.<br />
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<div style="font-weight: bold; text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="700" mozallowfullscreen="" src="http://prezi.com/embed/ouiouefzijqw/?bgcolor=ffffff&lock_to_path=1&autoplay=0&autohide_ctrls=0&features=undefined&token=undefined&disabled_features=undefined" webkitallowfullscreen="" width="850"></iframe></div>
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<b><br /></b>
<b>Website</b><br />
<b><br /></b>
Below is a slideshow explaining how we followed and broke conventions of real music websites:<br />
<b><br /></b>
<iframe allowfullscreen="" frameborder="0" height="655" marginheight="0" marginwidth="0" scrolling="no" src="//www.slideshare.net/slideshow/embed_code/43874052" style="border-width: 1px; border: 1px solid #CCC; margin-bottom: 5px; max-width: 100%;" width="925"> </iframe><br />
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<b><br /></b>
<b>Participatory Culture</b><br />
<b><br /></b>
Henry Jenkins' theory on <b>participatory culture</b> states that <span style="font-family: inherit;">'<span style="background-color: white; color: #252525; line-height: 22.3999996185303px;">members feel some degree of social connection with one another [and the artist]</span>' and '<span style="background-color: white; color: #252525; line-height: 22.3999996185303px;">members believe that their contributions matter</span>'. All effective artist websites promote participatory culture, we decided to conform to this convention. We did this by including a variety of things:</span><br />
<span style="font-family: inherit;"><br /></span>
<span style="font-family: inherit;"><b>Social Media</b></span><br />
<span style="font-family: inherit;"><b><br /></b></span>
By integrating social media throughout our website we encouraged our tech savvy audience to interact directly with Pilgrim by liking posts, following them and commenting on posts and pictures. We were influenced by Rizzle Kicks.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEizOEDALuK0d-mg6PSuk-LwlM5QoFBv7XLTJzZcqBtqnmDIlbe7LiDg4rIB82CUy7eGJWGn7SbCxpp9eVVW2yzPCOV-GFzEeN1pfJuXpKhDidMz9Q_yEBzBlCywAz8Zm5l3k-RBbRZdQJE/s1600/Screen+Shot+2015-01-24+at+15.54.20.png" imageanchor="1"><img border="0" height="640" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEizOEDALuK0d-mg6PSuk-LwlM5QoFBv7XLTJzZcqBtqnmDIlbe7LiDg4rIB82CUy7eGJWGn7SbCxpp9eVVW2yzPCOV-GFzEeN1pfJuXpKhDidMz9Q_yEBzBlCywAz8Zm5l3k-RBbRZdQJE/s1600/Screen+Shot+2015-01-24+at+15.54.20.png" width="356" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjG6W9zXh3AvOID99I_NBWU4ycoDxOuizo8B5B4X2zUiDK4pM8mmL1YpoFtagSU-EN3k_MjrrE-BicYUXo1TTpwt-9cw37GTmitHlLK_RnzESROM-o1zovOnEpzLWI1sowCJaJbGvI9J6s/s1600/Screen+Shot+2015-01-25+at+16.09.31.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjG6W9zXh3AvOID99I_NBWU4ycoDxOuizo8B5B4X2zUiDK4pM8mmL1YpoFtagSU-EN3k_MjrrE-BicYUXo1TTpwt-9cw37GTmitHlLK_RnzESROM-o1zovOnEpzLWI1sowCJaJbGvI9J6s/s1600/Screen+Shot+2015-01-25+at+16.09.31.png" width="424" /></a></div>
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<b>Mailing List</b></div>
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<b><br /></b></div>
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By signing up to our mailing list our audience gain access to exclusive content sent straight to them. This makes them feel included and that they are part of a community of fans of Pilgrim. The 1975 and Dog Is Dead are indie bands that also have this feature on their websites.</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiQPJpstj1D5O99ldwvtNp45HiqKaCtoRSEkqWEtU3NlfqPU28KF8AHDqJ6DphyqEbyzyWGanfV6A3ai5MJ7Ufl8_kCPXGg9fXCtr4YpS1EAmWHxUyQC7qpcABbfQyEw4Md_4XGfWfT0ZA/s1600/Screen+Shot+2015-01-25+at+16.26.11.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="168" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiQPJpstj1D5O99ldwvtNp45HiqKaCtoRSEkqWEtU3NlfqPU28KF8AHDqJ6DphyqEbyzyWGanfV6A3ai5MJ7Ufl8_kCPXGg9fXCtr4YpS1EAmWHxUyQC7qpcABbfQyEw4Md_4XGfWfT0ZA/s1600/Screen+Shot+2015-01-25+at+16.26.11.png" width="640" /></a></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgRkf1NL5O-AJJtyFSgAxgALmAm5sFYOjchip2VCyP1QIixNqdo_V2Ywh88LggRs-7XhcIH_XC0rKQ5Rw5YK8Sig7ajv-hKiQn9YCSxKHUn7Co78Q4F9EFZSilA60rDtQcW8nsnPUBXZ-c/s1600/Screen+Shot+2015-01-25+at+16.28.28.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="156" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgRkf1NL5O-AJJtyFSgAxgALmAm5sFYOjchip2VCyP1QIixNqdo_V2Ywh88LggRs-7XhcIH_XC0rKQ5Rw5YK8Sig7ajv-hKiQn9YCSxKHUn7Co78Q4F9EFZSilA60rDtQcW8nsnPUBXZ-c/s1600/Screen+Shot+2015-01-25+at+16.28.28.png" width="640" /></a></div>
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<b>Competition</b><br />
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We encouraged our fans who had twitter accounts to tweet us their favourite childhood toys. This not only allowed them to engage with Pilgrim but also made them <b><span style="color: #45818e;">prosumers</span><span style="color: cyan;"> </span></b>as they created content by tweeting the band.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiXVgupFl0lB91sJwQ4Y-N2miG3lC9J02Q3uVc3DTnB-Sl8087c9lHXldvAgnPdVSYOz_Te_-HDHcvU8Obn109ixs6DCpHlm1vef75oUb7JKcv4tvGY27smJm2iikMVkFoGGCho1X5541o/s1600/Screen+Shot+2015-01-24+at+15.54.44.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="500" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiXVgupFl0lB91sJwQ4Y-N2miG3lC9J02Q3uVc3DTnB-Sl8087c9lHXldvAgnPdVSYOz_Te_-HDHcvU8Obn109ixs6DCpHlm1vef75oUb7JKcv4tvGY27smJm2iikMVkFoGGCho1X5541o/s1600/Screen+Shot+2015-01-24+at+15.54.44.png" width="640" /></a></div>
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In conclusion, we conformed to lots of conventions in order to create three artefacts that were recognisable as part of the indie genre but we also broke conventions to make our product interesting, new and engaging for our audience.</div>
Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-75484852287250959892014-12-29T13:40:00.000-08:002015-01-26T14:07:51.980-08:002. How Effective Is The Combination Of Your Main Product And Ancillary Texts?We used our Music Video, Website and Digipak to establish Pilgrim's <b>brand</b> and create a <b>synergistic campaign</b>. I believe we did this very effectively.<br />
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Here is a real example of a Synergistic marketing campaign that establishes a Star Identity:<br />
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GEORGE EZRA - BUDAPEST<br />
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<div style="text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="700" mozallowfullscreen="" src="http://prezi.com/embed/a4zqcvmlu0qp/?bgcolor=ffffff&lock_to_path=0&autoplay=0&autohide_ctrls=0&features=undefined&token=undefined&disabled_features=undefined" webkitallowfullscreen="" width="850"></iframe>
</div>
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<div style="text-align: center;">
<b><u><span style="font-size: large;">Brand (Star Identity)</span></u></b></div>
<b><br /></b>In order to <b>anchor</b> and <b>promote </b>our products, we constructed and established <b>Pilgrim's Star Identity</b> throughout all three artefacts. <b>Richard Dyer</b> states that <b>establishing a Brand</b> for an artist <b>marketing campaign</b> is essential to it's success.<br />
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<div style="text-align: center;">
<u>How we constructed it:</u></div>
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<b>Music Video</b><br />
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We came up with how we wanted to <b>represent</b> the band and the ways in which we would connote this, below is a diagram explaining how we <b>established</b> Pilgrim's <b>artist image </b>in our <b>music video </b>(click and drag to move around, scroll to zoom in and out):<br />
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<div style="text-align: center;">
<iframe allowfullscreen="" height="800px" mozallowfullscreen="" msallowfullscreen="" oallowfullscreen="" scrolling="no" src="https://www.examtime.com/en-US/p/1866082-Pilgrim-s-Star-Identity-mind_maps?frame=true" style="border: 1px solid #ccc;" webkitallowfullscreen="" width="100%"></iframe></div>
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<b>Digipak and Website</b><br />
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Below is a diagram explaining how we established Pilgrim's Star Identity in our <b>Digipak</b> and <b>Website </b>(click and drag to move around, scroll to zoom in and out):<br />
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<iframe allowfullscreen="" height="600px" mozallowfullscreen="" msallowfullscreen="" oallowfullscreen="" scrolling="no" src="https://www.examtime.com/en-US/p/1917297-Pilgrim-s-Star-Identity-mind_maps?frame=true" style="border: 1px solid #ccc;" webkitallowfullscreen="" width="100%"></iframe><b><br /></b>
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<div style="text-align: center;">
<b><b><u><span style="font-size: large;">Synergy</span></u></b></b></div>
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By having synergy between our artefacts we anchored Pilgrim's Brand. We did this over various platforms to connect our products to each other.<br />
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<iframe allowfullscreen="" frameborder="0" height="700" marginheight="0" marginwidth="0" scrolling="no" src="//www.slideshare.net/slideshow/embed_code/43918692" style="border-width: 1px; border: 1px solid #CCC; margin-bottom: 5px; max-width: 100%;" width="100%"> </iframe><br />
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<div style="text-align: center;">
<b><b><u><span style="font-size: large;">Website as hub</span></u></b></b></div>
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Our <b>website</b> acted as the <b>hub </b>for our campaign. Incorporating Pigrim's album cover, music video and other platforms into one place that the audience could <b>access</b> and <b>explore</b>. To <b>appeal </b>to our audience we included lots of opportunities for learning, interactivity and purchasing.<br />
<b><br />Learning opportunities (Scroll left and right to see more</b><b>):</b><br />
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<iframe frameborder="0" height="800px" src="//padlet.com/embed/xjfk1jvd4vg8" style="border: none; margin: 0; padding: 0;" width="100%"></iframe><br />
<div style="border-top: 2px solid #a7d23a; font-size: 12px; margin: 0; padding: 8px; text-align: right;">
<a href="http://padlet.com/" style="color: #41555f; text-decoration: none;">Created with Padlet<img src="http://padlet.com/favicon.ico" style="border: none; height: 16px; margin: 0 0 0 10px; padding: 0; width: 16px;" valign="middle" /></a></div>
<b><br /></b><b>Purchasing Opportunities </b><b>(Scroll left and right to see more</b><b>):</b><br />
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<iframe frameborder="0" height="800px" src="//padlet.com/embed/ld6ud64b0bna" style="border: none; margin: 0; padding: 0;" width="100%"></iframe><br />
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<a href="http://padlet.com/" style="color: #41555f; text-decoration: none;">Created with Padlet<img src="http://padlet.com/favicon.ico" style="border: none; height: 16px; margin: 0 0 0 10px; padding: 0; width: 16px;" valign="middle" /></a></div>
<b>Interactive Opportunities (Scroll up and down to see more):</b><br />
<b><br /></b>
<iframe allowfullscreen="" height="600px" mozallowfullscreen="" msallowfullscreen="" oallowfullscreen="" scrolling="no" src="https://www.examtime.com/en-US/p/1917618-Untitled-notes?frame=true" style="border: 1px solid #ccc;" webkitallowfullscreen="" width="100%"></iframe><b><br /></b><b><br /></b><br />
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<div style="text-align: center;">
<b><u><span style="font-size: large;">How the campaign we constructed has reach</span></u></b></div>
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To widen the reach of Pilgrim's album campaign we used lots of different platforms. As well as the website and youtube, we created accounts for Pilgrim on Twitter, Facebook and Instagram. This meant that information about Pilgrim was accessible on a variety of converged devices such as smartphones, tablets, laptops and computers.<br />
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<a href="http://41.media.tumblr.com/614b1c566f63fe28dc3a43d83c619919/tumblr_nit0avEhWL1u233pio3_540.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://41.media.tumblr.com/614b1c566f63fe28dc3a43d83c619919/tumblr_nit0avEhWL1u233pio3_540.png" height="304" width="640" /></a></div>
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<a href="http://41.media.tumblr.com/3835f61fa13167ca494b873caa34fdef/tumblr_nit0avEhWL1u233pio1_540.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://41.media.tumblr.com/3835f61fa13167ca494b873caa34fdef/tumblr_nit0avEhWL1u233pio1_540.png" height="294" width="640" /></a></div>
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<a href="http://40.media.tumblr.com/2b2a34fc2e3d71415c468164aae5683d/tumblr_nit0avEhWL1u233pio2_540.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://40.media.tumblr.com/2b2a34fc2e3d71415c468164aae5683d/tumblr_nit0avEhWL1u233pio2_540.png" height="264" width="640" /></a></div>
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Pilgrim's Facebook, Twitter and Instagram</div>
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Overall, by establishing Pilgrim's Star Identity and making our products highly synergistic, we effectively combined our main product and ancillary texts.Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-48893652793424298702014-12-29T13:30:00.000-08:002015-03-23T05:55:10.480-07:003. What Have You Learned From Your Audience Feedback?Feedback played an important role for us throughout our project: In research & planning, construction and evaluation.<br />
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We did research into and built profiles of our target audiences and conducted feedback sessions using and online survey and on-to-one interviews.<br />
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<div style="text-align: center;">
<b><u>Our Target Audience</u></b><br />
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<b>Primary Audience - Indie fans of all ages </b><span style="text-align: center;">(Scroll left and right to see more)</span><br />
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<iframe frameborder="0" height="880px" src="//padlet.com/embed/zgmafkh1qcgj" style="border: none; margin: 0; padding: 0;" width="100%"></iframe><br />
<div style="border-top: 2px solid #a7d23a; font-size: 12px; margin: 0; padding: 8px; text-align: right;">
<a href="http://padlet.com/" style="color: #41555f; text-decoration: none;">Created with Padlet<img src="http://padlet.com/favicon.ico" style="border: none; height: 16px; margin: 0 0 0 10px; padding: 0; width: 16px;" valign="middle" /></a></div>
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<b>Secondary Audience - UK 16-24 year olds </b><span style="text-align: center;">(Scroll left and right to see more)</span><br />
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<iframe frameborder="0" height="880px" src="//padlet.com/embed/qcrdfi45xzmh" style="border: none; margin: 0; padding: 0;" width="100%"></iframe><br />
<div style="border-top: 2px solid #a7d23a; font-size: 12px; margin: 0; padding: 8px; text-align: right;">
<a href="http://padlet.com/" style="color: #41555f; text-decoration: none;">Created with Padlet<img src="http://padlet.com/favicon.ico" style="border: none; height: 16px; margin: 0 0 0 10px; padding: 0; width: 16px;" valign="middle" /></a></div>
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<b>How we appealed to them</b></div>
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When considering the appeal our artist and artefacts would have to our target audience we used various theories and theorists including Goodwin, Post-modernism and Uses & Gratifications.<br />
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<b><u>Uses & Gratifications</u></b><br />
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Blumler and Katz's theory states that audiences choose and use media texts for four different reasons, here is how it applies to a real media text: George Ezra's video for 'Blame It On Me'<br />
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<iframe allowfullscreen="" frameborder="0" height="480" src="//www.youtube.com/embed/H4ifSrE8iSg" width="853"></iframe>
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<a href="https://40.media.tumblr.com/ec26bd8504e71ad48e5fe7e9ba814e87/tumblr_nisht6YvHC1u233pio1_1280.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://40.media.tumblr.com/ec26bd8504e71ad48e5fe7e9ba814e87/tumblr_nisht6YvHC1u233pio1_1280.png" /></a></div>
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<b><u>How we used Uses & Gratifications</u></b><br />
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<div style="text-align: left;">
Below is a Prezi detailing how we applied Katz & Bulmer's gratification theory to our own video.</div>
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<iframe allowfullscreen="" frameborder="0" height="700" mozallowfullscreen="" src="http://prezi.com/embed/wer7t2v2ruow/?bgcolor=ffffff&lock_to_path=0&autoplay=0&autohide_ctrls=0#" webkitallowfullscreen="" width="100%"></iframe>
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<b><u>Goodwin</u></b><br />
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We used particular sections of Goodwin's theory, including genre conventions and visual hooks, to appeal to our target audience.<br />
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<b>Genre Conventions</b><br />
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By following conventions of the indie genre, we constructed three artefacts that are familiar to audiences and that are clearly identifiable as part of the indie genre. However, by also breaking conventions we made our artefacts unique and original which gave our audiences fresh, new media texts.<br />
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<b>Visual Hooks</b><br />
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By including visual hooks in our video we allowed the audience to immerse themselves in the world of the video. CU 'beauty' shots of the band encourage the audience to engage with Pilgrim and buy into their star image.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://share.gifyoutube.com/KrWZOQ.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://share.gifyoutube.com/KrWZOQ.gif" height="360" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Beauty Shots</td></tr>
</tbody></table>
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<div>
<b><u>Post-modernism</u></b><br />
<b><br /></b>Our use of post-modernism in our music video gave our audience another way to relate to and engage with our artist. We referenced toys and pop culture from the youths of our audience, which not only provided the audience with recognisable iconography but created a sense of nostalgia for them to reminisce in.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://share.gifyoutube.com/Kzz31W.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://share.gifyoutube.com/Kzz31W.gif" height="360" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Examples of post-modernism in our video</td></tr>
</tbody></table>
<b><u><br /></u></b>
<b><u>Construction</u></b></div>
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<b><br /></b>We looked at Stuart Hall's theory which states that different audiences 'decode' media texts differently. Throughout the process of constructing our artefacts we held audience feedback sessions with members of our target audience. From commenting on the video as a whole to choosing between our chosen textures, this feedback really helped us to keep our audience in mind.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://41.media.tumblr.com/285603bb69e23ac4761f8e4c5456df83/tumblr_nlnwhpOsf41u233pio1_1280.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://41.media.tumblr.com/285603bb69e23ac4761f8e4c5456df83/tumblr_nlnwhpOsf41u233pio1_1280.jpg" height="480" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td class="tr-caption" style="font-size: 12.8000001907349px;">Members of our target audience in a feedback session</td></tr>
</tbody></table>
</td></tr>
</tbody></table>
We learned that sometimes our audience perceived things differently to us. For example, while editing I thought that this shot of Alice made her look sad and so didn't fit in with our video; but when we asked members of our target audience they said that, to them, she didn't look sad and that it fit with the bridge which is a slower, more mellow part of the song.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://imgflip.com/gif/gtdku" style="margin-left: auto; margin-right: auto;"><img height="359" src="https://i.imgflip.com/gtdku.gif" title="made at imgflip.com" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The shot of Alice</td></tr>
</tbody></table>
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We also learned the different ways that audience perceive our artist image. When designing our album cover we chose this photo because we felt that it connoted the band's playful image.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhArRekUndyzQAgdoaXbeu2_O7baH7Hnq7wo-jtxOmWPBALSUd88Hmhf-ejoorJIVCWSIaofscSGOBXpvFF31A1SXXYiNgU8bwsvB1NEWhTNdjq70NkudO6M7OZMjHfutNQ1NcOsuLokOpV/s1600/IMG_2899.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhArRekUndyzQAgdoaXbeu2_O7baH7Hnq7wo-jtxOmWPBALSUd88Hmhf-ejoorJIVCWSIaofscSGOBXpvFF31A1SXXYiNgU8bwsvB1NEWhTNdjq70NkudO6M7OZMjHfutNQ1NcOsuLokOpV/s1600/IMG_2899.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The image we chose</td></tr>
</tbody></table>
However, during audience feedback sessions we got mixed reviews: some liked the photo but others thought it didn't make Pilgrim look like a real band. Because the majority of our audience didn't like it we chose another one.</div>
<div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiDvmiQhwlodP0BmiOjMhCr9e2POecKeOAl-RoF4fW2E1yrNXa1TJaACXPttp2053gW04cr5JeLM9BvoDv4i3rjQ7PHmtmazzqsBW-tDQsq6rlrXGxIUO0HYxD1uLBWyONEXCc3Z8XFISU/s1600/Screen+Shot+2015-01-04+at+21.55.51.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiDvmiQhwlodP0BmiOjMhCr9e2POecKeOAl-RoF4fW2E1yrNXa1TJaACXPttp2053gW04cr5JeLM9BvoDv4i3rjQ7PHmtmazzqsBW-tDQsq6rlrXGxIUO0HYxD1uLBWyONEXCc3Z8XFISU/s1600/Screen+Shot+2015-01-04+at+21.55.51.png" height="424" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The second photo we chose</td></tr>
</tbody></table>
<div>
Audience feedback during construction was extremely useful to us and enabled us to create 3 artefacts that are hopefully commercially viable with out target audience.<br />
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<b><u>Music Video Feedback</u></b><br />
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To get feedback for our music video we created a survey using Survey Monkey which is embedded below. We chose to ask questions that gave us qualitative data because we felt that it would be easier to find out what the audience did and didn't like.<br />
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<div style="text-align: center;">
<script src="https://www.surveymonkey.com/jsEmbed.aspx?sm=_2bI7VY4hei5eN2gcUnEY1hw_3d_3d"> </script><br /></div>
<div style="text-align: center;">
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<div style="text-align: left;">
Here is what we learned from the survey responses:<br />
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<b>The video was identifiable as indie:</b><br />
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<a href="https://41.media.tumblr.com/617ff3f619848b949495ab9b34162fb5/tumblr_nir6ls6B1e1u233pio2_540.png" imageanchor="1"><img border="0" src="https://41.media.tumblr.com/617ff3f619848b949495ab9b34162fb5/tumblr_nir6ls6B1e1u233pio2_540.png" /></a></div>
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The majority of the responses identified our video as part of the indie genre. However, some participants thought it was a pop video; This was probably because of the bright colours which are usually associated with the pop genre.</div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://38.media.tumblr.com/a0af48ca30c9b68eb3947ae09ba7e34f/tumblr_nfcafo45OL1rnznfjo1_500.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="223" src="https://38.media.tumblr.com/a0af48ca30c9b68eb3947ae09ba7e34f/tumblr_nfcafo45OL1rnznfjo1_500.gif" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Meghan Trainor's video for her Pop single 'Lips Are Movin''</td></tr>
</tbody></table>
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<b>Our themes of friendship and nostalgia were easily recognised:</b><br />
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<a href="https://40.media.tumblr.com/50e61860b83a92535c7fb7d924a963e7/tumblr_nir6ls6B1e1u233pio1_540.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://40.media.tumblr.com/50e61860b83a92535c7fb7d924a963e7/tumblr_nir6ls6B1e1u233pio1_540.png" /></a></div>
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Although 'fun' was common among the responses, it still fits in with our themes even if it we did not originally plan it. The responses tell us that we successfully conveyed the themes of nostalgia and friendship through our set, concept and props.<br />
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<b>Lack of Narrative:</b><br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjz2GkUnIe48gIFw5EXuk7WWWP0d2O9MnUJ8I1bvYLDSNNt7unQre4UNo-0Nia8RgEYFwO9FFuVHHKT7Ry7POl_Pp2rKngqBzNldTvxoQ7W2rO1oh-bByPYkXWvccz12qeJxhlfwPDnLA1Q/s1600/Screen+Shot+2015-01-17+at+23.26.27.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjz2GkUnIe48gIFw5EXuk7WWWP0d2O9MnUJ8I1bvYLDSNNt7unQre4UNo-0Nia8RgEYFwO9FFuVHHKT7Ry7POl_Pp2rKngqBzNldTvxoQ7W2rO1oh-bByPYkXWvccz12qeJxhlfwPDnLA1Q/s1600/Screen+Shot+2015-01-17+at+23.26.27.png" /></a></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhry9_m2FB4KeiadDYPFV_jhsWgpsyrrbVYVdWjJDxRsLEOh54io_ag47hvc29K5tOJ71kB0-0oj6-RcT7yzwtAvteVBxQDn9AcEisPauvjRg0ZP0Am3Mpohhk_9jZN5O8rmuvuz9-O9CwI/s1600/Screen+Shot+2015-01-17+at+23.25.34.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhry9_m2FB4KeiadDYPFV_jhsWgpsyrrbVYVdWjJDxRsLEOh54io_ag47hvc29K5tOJ71kB0-0oj6-RcT7yzwtAvteVBxQDn9AcEisPauvjRg0ZP0Am3Mpohhk_9jZN5O8rmuvuz9-O9CwI/s1600/Screen+Shot+2015-01-17+at+23.25.34.png" /></a></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjB_5awK4XyQIV-CyKX4TUECq4vCihEng9fB9UIPB7zfYoDRyNn-eGQYCAsTuRy6ovGUZawotl5azE8sabGaIQGTQLKa9IoI8EtDLYAuPNlTDpWPGTJo2xUvGT2kZeq0rRKL5OmaID-JkKp/s1600/Screen+Shot+2015-01-17+at+23.25.53.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjB_5awK4XyQIV-CyKX4TUECq4vCihEng9fB9UIPB7zfYoDRyNn-eGQYCAsTuRy6ovGUZawotl5azE8sabGaIQGTQLKa9IoI8EtDLYAuPNlTDpWPGTJo2xUvGT2kZeq0rRKL5OmaID-JkKp/s1600/Screen+Shot+2015-01-17+at+23.25.53.png" /></a></div>
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Some participants stated that they would have liked the video to have a narrative. It is conventional for indie music videos to have a narrative but we intentionally chose to break this convention because we felt that the themes could be conveyed without one.<br />
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<b>Camerwork + Editing:</b><br />
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<a href="https://36.media.tumblr.com/9912f4c83a777f86a1295048d77a135a/tumblr_nismbwpFoI1u233pio3_540.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://36.media.tumblr.com/9912f4c83a777f86a1295048d77a135a/tumblr_nismbwpFoI1u233pio3_540.png" /></a></div>
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A lot of respondents praised our camerawork and editing, this shows that the consistent visual style we came up with was liked by our audience and worked with the track.</div>
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<b><u>Website Feedback</u></b></div>
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Instead of a survey we held one-to-one feedback sessions, below are some of the quotes that we got and what we learned from them (scroll down to see more):<br />
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<iframe allowfullscreen="" height="600px" mozallowfullscreen="" msallowfullscreen="" oallowfullscreen="" scrolling="no" src="https://www.examtime.com/en-US/p/1913546-Untitled-notes?frame=true" style="border: 1px solid #ccc;" webkitallowfullscreen="" width="100%"></iframe></div>
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<b><u>Album Cover Feedback</u></b></div>
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In the same sessions we also got feedback on our album cover. Here is what we learned (scroll down to see more):<br />
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<iframe allowfullscreen="" height="600px" mozallowfullscreen="" msallowfullscreen="" oallowfullscreen="" scrolling="no" src="https://www.examtime.com/en-US/p/1916050-Untitled-notes?frame=true" style="border: 1px solid #ccc;" webkitallowfullscreen="" width="100%"></iframe><br />
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<b><u>Top 3 things we learned from all audience feedback</u></b></div>
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1. That we successfully met the needs of our audience but focused more on the 16-24 years old and tech savvy demographics.<br />
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2. We successfully made artefacts identifiable as part of the indie genre but, due to our creative decisions, had unintentionally taken influence from other genres such as Pop.<br />
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3. Conforming to Stuart Hall's negotiated readings theory, audience members often had different opinions to us. In construction and they read our texts slightly differently to us in feedback.</div>
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Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-58627983026315115132014-12-29T13:22:00.001-08:002015-01-26T14:07:04.352-08:004. How Did You Use New Media Technologies In The Construction And Research, Planning And Evaluation Stages?<div class="separator" style="clear: both; text-align: left;">
<span style="background-color: white; line-height: 20.7900009155273px;">Throughout this project we have used technology not just to create our artefacts but to communicate and gain feedback too.</span></div>
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<span style="background-color: white; line-height: 20.790000915527344px;">Below is a diagram of all the tech we used:</span><br />
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<iframe allowfullscreen="" height="800px" mozallowfullscreen="" msallowfullscreen="" oallowfullscreen="" scrolling="no" src="https://www.examtime.com/en-US/p/1880083-Untitled-mind_maps?frame=true" style="border: 1px solid #ccc;" webkitallowfullscreen="" width="100%"></iframe><br />
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Throughout our project we used a whole range of technologies for various tasks:<br />
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<b><u><b><u>Research and Planning</u></b></u></b></div>
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<b>Research of Influences</b><br />
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Throughout the project, we have been constantly looking for examples of music videos, album covers and websites. These provided us with inspiration as well as the form and conventions of the indie genre.<br />
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We created playlists of influential music videos on Youtube that were accessible on all of our devices: desktops, laptops, smartphones and iPads. This meant that wherever we were planning we had access to our inspiration.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEghEq0s594YSalkvVpRL3YrbLbzNAhdHKfYzl9ghTi9JwYw0AQIvlhKCmjNS9l27GDwl-vmllF75P1I_bPZ_MeZREcOQBvIuBP04IetkgAeahyb-jR6OMPejrvkQECCYBUZcVvLWayaJes/s1600/playlist.PNG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEghEq0s594YSalkvVpRL3YrbLbzNAhdHKfYzl9ghTi9JwYw0AQIvlhKCmjNS9l27GDwl-vmllF75P1I_bPZ_MeZREcOQBvIuBP04IetkgAeahyb-jR6OMPejrvkQECCYBUZcVvLWayaJes/s1600/playlist.PNG" height="384" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our Youtube Playlist</td></tr>
</tbody></table>
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We used Google Chrome and Internet Explorer to find and collect album covers and websites which we were then easily able to embed on our blogs. However, some artist's websites were not designed for mobile devices so we didn't have access to their layout on the iPads and our smartphones.<br />
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<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhADSOJdgE0uVC7WwIdZiiAUJAb6GjKWEtGAlu4Pk7B4kvyMlhUq_jGnZ9uGcse-zllZp0_pYIYwJ_w1AtuTXQrhhnCiXqePS-6YK84WBv4kXaTK-tGSOjsT2hTNpwchPdp38gA_BUY2sw/s1600/rizeefjk.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhADSOJdgE0uVC7WwIdZiiAUJAb6GjKWEtGAlu4Pk7B4kvyMlhUq_jGnZ9uGcse-zllZp0_pYIYwJ_w1AtuTXQrhhnCiXqePS-6YK84WBv4kXaTK-tGSOjsT2hTNpwchPdp38gA_BUY2sw/s1600/rizeefjk.png" height="400" width="223" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgFKQKpEkLbP2_eqsvI-Bqdxwbx2AFQC9V3pNJLZHFnbSlrxQXrbxfKimAK8LPvOvss7rH2GNLcqAl733PW-15_wsS0DWS4txjoqonIlnmuoZ4LoiFwifOskPb2JmIfqx60O6lFn3pmayI/s1600/rizzle+kicks+screenshit.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgFKQKpEkLbP2_eqsvI-Bqdxwbx2AFQC9V3pNJLZHFnbSlrxQXrbxfKimAK8LPvOvss7rH2GNLcqAl733PW-15_wsS0DWS4txjoqonIlnmuoZ4LoiFwifOskPb2JmIfqx60O6lFn3pmayI/s1600/rizzle+kicks+screenshit.png" height="400" width="223" /></a></div>
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The Rizzle Kicks website using a mobile</div>
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<b>Choosing a Song - itunes, spotify, youtube</b><br />
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To find possible options for songs I looked through my iTunes library and also my saved music on Spotify. Once I had my options I embedded them on my blog through youtube, the rest of the group did the same.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgcdLtRcf02us9GzJKg0Z-dnmY_c3_bs9kz4G__gjT5WPM7B9D8OIM38XZsO2zBwY9wlOZ2zod_V8K8EMbtzxytSTS3J3zwyiLOBGfYhVzgzxycW-AlAH4CcE3WCyaJ9ZCGiA4kNVrdbbg/s1600/Screen+Shot+2015-01-25+at+17.17.24.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgcdLtRcf02us9GzJKg0Z-dnmY_c3_bs9kz4G__gjT5WPM7B9D8OIM38XZsO2zBwY9wlOZ2zod_V8K8EMbtzxytSTS3J3zwyiLOBGfYhVzgzxycW-AlAH4CcE3WCyaJ9ZCGiA4kNVrdbbg/s1600/Screen+Shot+2015-01-25+at+17.17.24.png" height="312" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">My iTunes Library</td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjmtYChEQTpatYCP9Cwu2m11jmtRuYGm8weJae_BgK2wHYqVRw1wuBWeQ_gWLEU-10B43oHGQFV0GBnTDJ0tSPa4Nz1r9Hvbo0ft7VKWqjga8gev4d2OABahb0NIOnyW4YkYKXD9CS5jw4/s1600/spotify.PNG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjmtYChEQTpatYCP9Cwu2m11jmtRuYGm8weJae_BgK2wHYqVRw1wuBWeQ_gWLEU-10B43oHGQFV0GBnTDJ0tSPa4Nz1r9Hvbo0ft7VKWqjga8gev4d2OABahb0NIOnyW4YkYKXD9CS5jw4/s1600/spotify.PNG" height="449" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">My Spotify Saved Music</td></tr>
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Narrowing down our options was really easy as we were able to sit around one computer looking through all of our blogs and eliminating songs we didn't think would work.<br />
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<b>Communication - Facebook</b><br />
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Because not all of our planning took place in school, our group needed a way to communicate. We found that Facebook was the best as it was instant and accessible on our smartphones, computers and tablets.<br />
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We had a group page where we posted questions and updates that the rest of the group could comment on and a group chat for more immediate questions. We used both to organise production meetings, raise and solve issues and remind each other about props, shoot dates and costumes.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhvlOEIGUmpOSt4nR4hfL-k5jYjLP-jK968gENMIMrM75kDtMS2AekEdkzlIRfm7GuprNpc8q2XCwOl3IFkVDCJ2DX7FqVezCP-OqoauiCvUpNuLAHvBib6CdBiDStnec0BGuCnpPhUHuI/s1600/Screen+Shot+2015-01-25+at+17.19.28.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhvlOEIGUmpOSt4nR4hfL-k5jYjLP-jK968gENMIMrM75kDtMS2AekEdkzlIRfm7GuprNpc8q2XCwOl3IFkVDCJ2DX7FqVezCP-OqoauiCvUpNuLAHvBib6CdBiDStnec0BGuCnpPhUHuI/s1600/Screen+Shot+2015-01-25+at+17.19.28.png" height="315" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our Group Page</td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgvAXRc9tb5jdg9ICQ5FhHjbqah1J94hsIX2AzipxWzB7VxpY6CmE1whClN4VwFyc7dIsC8Xgf27nxe3DOsuizRmOat-i0vDHgVd5yrrbW7NGvZ7gBlMx3CcK358XqAxx-UZbUQVfaqcR0/s1600/fb+screenshot.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgvAXRc9tb5jdg9ICQ5FhHjbqah1J94hsIX2AzipxWzB7VxpY6CmE1whClN4VwFyc7dIsC8Xgf27nxe3DOsuizRmOat-i0vDHgVd5yrrbW7NGvZ7gBlMx3CcK358XqAxx-UZbUQVfaqcR0/s1600/fb+screenshot.jpg" height="302" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">A post I made to the group</td></tr>
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Facebook worked really well for this as the whole group could be contacted at anytime because we all own technologically converged smartphones and it was a platform that we were all very familiar with.<br />
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<b>Steal-o-matic and Animatic - adobe, keepvid</b><br />
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Our steal-o-matic and animatic were essential in making sure that our group all had a similar vision for our music video.<br />
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We used KeepVid to download our influential videos from Youtube, it was simple to use and quick. However, we weren't able to download some videos in 1080p with both video and sound due to restrictions on the website. This was frustrating as not all of the clips were the same quality but we combatted this by scaling the lower quality videos up in Premiere Pro.<br />
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Adobe Premiere Pro was easy to use as we already knew how to edit clips and music and add text.<br />
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<div class="separator" style="clear: both; text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="230" src="//www.youtube.com/embed/4isnxrMpopg" width="335"></iframe> <iframe allowfullscreen="" frameborder="0" height="230" src="//www.youtube.com/embed/CVf_Q5fjrik" width="335"></iframe></div>
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<b>Sourcing and Buying Props - amazon, Go international</b><br />
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Our props are such a vital part of our music video and we sourced them from two websites: Amazon UK and Go International. Both were simple and easy to use, between them we were able to find all of our props. However, Go International had a £30 minimum spend per order so we combined our order with another group's. The disadvantage of this was that those props came later than the rest but we had ordered early enough in advance that everything arrived in time.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEibBAmQuUS-66rZ47rHTTDFYMuEW9keP23Id4qa6iX7nW7meqrUrS883cptLiOLp1ygQ7nYDZcZVGTY0bvtdphzfk7BzgnvIr76HuEsZWMwvZpngETEZxtAkIlpbZvp-BnoxddNJYQnvdM/s1600/slink+3.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEibBAmQuUS-66rZ47rHTTDFYMuEW9keP23Id4qa6iX7nW7meqrUrS883cptLiOLp1ygQ7nYDZcZVGTY0bvtdphzfk7BzgnvIr76HuEsZWMwvZpngETEZxtAkIlpbZvp-BnoxddNJYQnvdM/s1600/slink+3.gif" height="284" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The slinky we ordered from Amazon</td></tr>
</tbody></table>
<div class="separator" style="clear: both; text-align: center;">
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhV96sC1ZtkP9KbFHPj5ebTOlGfyCj167UrzMDi3YHxKZxOWNMJd6L043uy8R1GHeTrzI6WCnOONLbUIv54s1Jaq64eQz-4wL8UOwMhdBAb0KjB1mqxxQPlbyp97_JhsQfGrGm8K_Xc_jk/s1600/Screen+Shot+2015-01-25+at+17.24.34.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhV96sC1ZtkP9KbFHPj5ebTOlGfyCj167UrzMDi3YHxKZxOWNMJd6L043uy8R1GHeTrzI6WCnOONLbUIv54s1Jaq64eQz-4wL8UOwMhdBAb0KjB1mqxxQPlbyp97_JhsQfGrGm8K_Xc_jk/s1600/Screen+Shot+2015-01-25+at+17.24.34.png" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Go International's minimum spending price</td></tr>
</tbody></table>
<div class="separator" style="clear: both; text-align: center;">
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<b><br /></b>
<b><br /></b><br />
<div style="text-align: center;">
<b><b><u>Construction</u></b></b></div>
<br />
<br />
<b><u>Working in the Studio</u></b><br />
<b><br /></b>
<b>Shooting - 5D MKII</b><br />
<b><br /></b>
We used the Canon 5D MKII to shoot our music video and to take our publicity shots.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhiuYjJP4E4GuEfR2eBsQ1VhP2mpPYKqXOduWesNdQyOHsLRPgS5jxZnxiyAAn1mw7-tUjKpkic1bGDomhTdQM1dXF1TuAB1FQLXSidZUtQwuRx_7xHnIqZsPZV227R8ta8tBnkqn-1yv8/s1600/IMG_8642.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhiuYjJP4E4GuEfR2eBsQ1VhP2mpPYKqXOduWesNdQyOHsLRPgS5jxZnxiyAAn1mw7-tUjKpkic1bGDomhTdQM1dXF1TuAB1FQLXSidZUtQwuRx_7xHnIqZsPZV227R8ta8tBnkqn-1yv8/s1600/IMG_8642.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Taking Publicity Shots</td></tr>
</tbody></table>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhRx9lOODoMCqGM_C-wig_CCulL-S3m-A7In-iOJ-nO_C4MIWcG6BXxOWP-JBu3NDiuTndDqYUxFJRsaS8oiwQV7nzoAFQniUaWHtITfqy178QhkJgKYqikwhFN3_V0lZ1nbjVfEK7Rj_Y/s1600/IMG_9529.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhRx9lOODoMCqGM_C-wig_CCulL-S3m-A7In-iOJ-nO_C4MIWcG6BXxOWP-JBu3NDiuTndDqYUxFJRsaS8oiwQV7nzoAFQniUaWHtITfqy178QhkJgKYqikwhFN3_V0lZ1nbjVfEK7Rj_Y/s1600/IMG_9529.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Me setting up a shot</td></tr>
</tbody></table>
<div>
<br />
It was very easy to use as it has a similar layout to other Canon DSLRs, which I know how to use, and was very lightweight so was easy to do the moving shots with. One feature that was particularly useful was the Picture Style, where I was able to adjust the sharpness, contrast, saturation and colour tone in camera. This meant that we had less to do when grading.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://static.squarespace.com/static/53f4e093e4b085e4457080e1/t/53f95c5fe4b0af75d6808db9/1408851040524/" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://static.squarespace.com/static/53f4e093e4b085e4457080e1/t/53f95c5fe4b0af75d6808db9/1408851040524/" height="238" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Picture Style menu</td></tr>
</tbody></table>
<div class="separator" style="clear: both; text-align: center;">
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Although there are preset picture styles I chose to create a custom one by pushing the sharpness all the way down and the contrast and saturation up a little to create a smoother brighter image.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjBYnF40hNZJNHF6ewmkJdejHqawRHrvjVrHyezX6dON0ERGYRYHZicDEQG-8eV3xRM1hq_fx4Ly68-uGjka19qCa_6P6cUB4Xacv4l9O1E7msEWHwwPtiqepRX55F_zy-liYgZMSwpUQM/s1600/IMG_0794.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjBYnF40hNZJNHF6ewmkJdejHqawRHrvjVrHyezX6dON0ERGYRYHZicDEQG-8eV3xRM1hq_fx4Ly68-uGjka19qCa_6P6cUB4Xacv4l9O1E7msEWHwwPtiqepRX55F_zy-liYgZMSwpUQM/s1600/IMG_0794.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The Jenga Setup</td></tr>
</tbody></table>
<br />
A downfall of the 5D MKII is that the Autofocus in video mode does not work properly, so sometimes when reviewing footage we found that some of it was unusable especially when we had used the glidecam.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh1dY9s9rEiBGSd6goxiDvSA1K3HijNAPG-1EsL-bvGF_NzUKr7_S50Lsr53041VCuLDRt7pDBlFlWfjSzSAxv-gFQ-HrbLQ0h9txadjv87SskU9I3Ntk74-CdHuk-c70rpL3lMgsYFaDs/s1600/IMG_9936.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh1dY9s9rEiBGSd6goxiDvSA1K3HijNAPG-1EsL-bvGF_NzUKr7_S50Lsr53041VCuLDRt7pDBlFlWfjSzSAxv-gFQ-HrbLQ0h9txadjv87SskU9I3Ntk74-CdHuk-c70rpL3lMgsYFaDs/s1600/IMG_9936.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Me adjusting the glidecam</td></tr>
</tbody></table>
<br />
<br />
<b>Playback - Macbook Pro, 50 Inch Playback</b><br />
<b><br /></b>
While we were shooting we connected the Canon 5D MKII to a 50 Inch TV Monitor, this meant we were able to easily focus and frame as well as review footage as a group easily.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhFPGS8tStXF6-UlNMks7_h7UYn7Azi7cRoYDsX4gwOQBQ_K1ivm6XRFP7rT5D242ipfe5q8DFh-nWfRZLMSyy0o11eZgggoY3xWffh8bGKB7ZJxGmvqN566hw-wHzXBz72s9htZD9nMVw/s1600/IMG_9547.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhFPGS8tStXF6-UlNMks7_h7UYn7Azi7cRoYDsX4gwOQBQ_K1ivm6XRFP7rT5D242ipfe5q8DFh-nWfRZLMSyy0o11eZgggoY3xWffh8bGKB7ZJxGmvqN566hw-wHzXBz72s9htZD9nMVw/s1600/IMG_9547.JPG" height="425" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Setting up a shot after reviewing it on the monitor</td></tr>
</tbody></table>
<br />
However, the HDMI wire connecting the two often came loose so I was constantly having to adjust it. In hindsight, I would have used a port protector to keep it in place.<br />
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://cheesycam.com/wp-content/uploads/2012/07/5D-HDMI-Protector.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://cheesycam.com/wp-content/uploads/2012/07/5D-HDMI-Protector.png" height="291" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Port Protector</td></tr>
</tbody></table>
We used the Macbook Pro to play 'Talk Through The Night' over the studio's speaker system because we needed it to be loud enough for Gavin, Alice and Kayvon to lipsync and play in time.<br />
<br />
<b><br /></b>
<b>Lighting - </b><b>ARRI Redhead 100K Lights, Leapfrog Lighting desk</b><br />
<br />
We used ARRI Redhead 100K Lights to light our set using the Leapfrog Lighting Desk. Both were easy to use and the lights had a whole range of coloured gels on them that we used to create our coloured backdrops. We were also able to save our lighting presets which saved us lots of time when shooting.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhgBhYgFg82p3QVBhH-YT7OnxrwLTHdJv0_6EfqBpB1ZiE8qshPWXsrILizlvNeFftIra0dtN29YpkY0ahzys20mxlK_QFGDqim_ERx2YhQ-oaU4odHaNcUXbN4cc1lHRVzvzz-nHNorUk/s1600/IMG_2404.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhgBhYgFg82p3QVBhH-YT7OnxrwLTHdJv0_6EfqBpB1ZiE8qshPWXsrILizlvNeFftIra0dtN29YpkY0ahzys20mxlK_QFGDqim_ERx2YhQ-oaU4odHaNcUXbN4cc1lHRVzvzz-nHNorUk/s1600/IMG_2404.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Kayvon Adjusting the lights</td></tr>
</tbody></table>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiEWHhptkpgOSX67sfMXvkwdOLcd8LCBcJJK7zpzZV5IZYN4M-IHz4gykhzT6SO_YdVOkC1Ph93unVWsnY3OTFiGMufmeyUCLxBF03_trrEELTroGIqHW0Zou9NXvI2ZOfzqIZqHHM9U14/s1600/IMG_0354.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="426" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiEWHhptkpgOSX67sfMXvkwdOLcd8LCBcJJK7zpzZV5IZYN4M-IHz4gykhzT6SO_YdVOkC1Ph93unVWsnY3OTFiGMufmeyUCLxBF03_trrEELTroGIqHW0Zou9NXvI2ZOfzqIZqHHM9U14/s1600/IMG_0354.JPG" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Kayvon at the Lighting desk</td></tr>
</tbody></table>
<br />
However, the lights had to be moved manually and getting the positioning of each light took some practice. We were much better after having set up the lights for a few shoots.<br />
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<div class="separator" style="clear: both; text-align: center;">
</div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiYmXkW5xwW-On7dWiyt76S80WTQND1STcye92TzH3k-zq3n9y_dQWnLOBnIYqiwLx1Md_eta8BEQeZep4A29Mp1lMLbFLgy9MgvCy26Si7v_W6g_TeyMrzIV6qKrU1EBCw2q3gZbPttyw/s1600/output_yukhhE.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiYmXkW5xwW-On7dWiyt76S80WTQND1STcye92TzH3k-zq3n9y_dQWnLOBnIYqiwLx1Md_eta8BEQeZep4A29Mp1lMLbFLgy9MgvCy26Si7v_W6g_TeyMrzIV6qKrU1EBCw2q3gZbPttyw/s1600/output_yukhhE.gif" height="354" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-size: small;">At the beginning our lighting was not evenly distributed so the shots were too dark but by the end of shooting we had solved this.</span></td></tr>
</tbody></table>
<b><br /></b>
<b>Editing the Music Video - Adobe Premiere Pro, Adobe After Effects</b><br />
<b><br /></b>
Adobe Premiere Pro uses track-based editing which is easy to use and make changes to, we cut and adjusted our clips in the main sequence. Having the option to create multiple sequences in the same project was particularly useful, as it meant we were able to sync up and cut down shots before copying them into the main sequence, this avoided cluttering it up.<br />
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[screen shot of sequences/photo of alice editing]<br />
<br />
We also used Premiere Pro for grading. The ProcAmp tool allowed us to adjust contrast and brightness where we had under or over exposed shots.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEigl9_i0RvD-gKG4gEQO6Yw77r3vZ6E6x3HUDZHO_5XfMHpRoPWvOvpLVQEYHEnddGO1XV4DPZZm4CP6X17fNMyXuvFh5kbTphSB-zh_w3V-lPFtn_mBgaoiIMGmCuexMqjAWbhE-sh9ZKq/s1600/procamp.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEigl9_i0RvD-gKG4gEQO6Yw77r3vZ6E6x3HUDZHO_5XfMHpRoPWvOvpLVQEYHEnddGO1XV4DPZZm4CP6X17fNMyXuvFh5kbTphSB-zh_w3V-lPFtn_mBgaoiIMGmCuexMqjAWbhE-sh9ZKq/s1600/procamp.png" height="192" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">ProcAmp Tool</td></tr>
</tbody></table>
<br />
The three-way colour corrector tool allowed us to make our shots warmer by making them slightly orange, this fit with the playful and fun aesthetic of the video.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgsdGveO1Mvz4AIhIly_eg18E8bZk88OMuqj9ciqfQmcMrlDkdV4HSugA9aOyfW19_oXHtQ5IVL0_W0HEcM0CskjvxT3Ii7ixEDly5xpNmFoxB339w8WY6vS3cE2eNHzbOeGxSn8nGimWQ2/s1600/threewaycolour.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgsdGveO1Mvz4AIhIly_eg18E8bZk88OMuqj9ciqfQmcMrlDkdV4HSugA9aOyfW19_oXHtQ5IVL0_W0HEcM0CskjvxT3Ii7ixEDly5xpNmFoxB339w8WY6vS3cE2eNHzbOeGxSn8nGimWQ2/s1600/threewaycolour.png" height="506" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Three-way colour corrector tool</td></tr>
</tbody></table>
<br />
We also used Adobe After Effects for stabilisation and to clean up our tracking shots. One problem was that the clips that had been edited on After Effects could not be played in Premiere Pro unless you exported the video out. This was incredibly frustrating but we got around it by opening the individual clips in After Effects to watch them.<br />
<br />
<b>Creating the Website - Wix</b><br />
<b><br /></b>Wix was an online tool that allowed us to design and create our website. Using it was easy and it did not restrict us in our creative choices as we were able to edit images, text and decide the size, colour shape of everything.<br />
<br />
The pre-made layouts for photos were particularly helpful, as we were able to achieve a professional looking photo gallery quickly and easily.<br />
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh0I_XAhbCQ6mq79FPWgVCCSGHvr1ETY9mbKNJvPIuywJkpdqEpQMZEbLlewgXBOYTnatc-aQc8TLlwQuEQFcqpFDL4YIsG5nS3fZBvGeP7J8-4kgHPOsy_klRilDPVMigu-mKmzBY1C-c/s1600/Screen+Shot+2015-01-18+at+22.59.21.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh0I_XAhbCQ6mq79FPWgVCCSGHvr1ETY9mbKNJvPIuywJkpdqEpQMZEbLlewgXBOYTnatc-aQc8TLlwQuEQFcqpFDL4YIsG5nS3fZBvGeP7J8-4kgHPOsy_klRilDPVMigu-mKmzBY1C-c/s1600/Screen+Shot+2015-01-18+at+22.59.21.png" height="353" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">One of our photo galleries</td></tr>
</tbody></table>
<br />
The disadvantages of this software were that it took a while to get used to how Wix worked and that if we used it on Google Chrome it often crashed without saving our work. To get around this we switched browsers as it did not crash on Internet Explorer.<br />
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhd23-UAKcEjLuKJfLOMGtRDTZQ0_0zRo1awI6pq_BmFsTWE5bK6ey1vpPxTfi3rW0yDlkbMTyaceUXswtCqt7Ig9w_0hyphenhyphenWUjXbgucH3b3_2iO4XziYm1B-k_7hk6oRF_y9h4v8jB7ULDQ/s1600/crash.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhd23-UAKcEjLuKJfLOMGtRDTZQ0_0zRo1awI6pq_BmFsTWE5bK6ey1vpPxTfi3rW0yDlkbMTyaceUXswtCqt7Ig9w_0hyphenhyphenWUjXbgucH3b3_2iO4XziYm1B-k_7hk6oRF_y9h4v8jB7ULDQ/s1600/crash.png" height="298" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The crash page</td></tr>
</tbody></table>
<br />
<b>Social Media - Facebook, Instagram, Twitter</b><br />
<b><br /></b>
Again, we used Facebook to communicate within our group about shoot dates, costumes and editing decisions.<br />
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEibxmvt9IXEoQ7HzlELjM3KAKZ6fn_TASvLFoH4EKRrY69DguUG_1x3Sov20N1G3PoFzORfauVuKMbLlynrXQAg1_KuwDdiT5D98i7JMcsZwNGlfs5oSh9erg_uEOaGgI8pgZjMUPUVy8c/s1600/Screen+Shot+2015-01-25+at+17.59.07.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEibxmvt9IXEoQ7HzlELjM3KAKZ6fn_TASvLFoH4EKRrY69DguUG_1x3Sov20N1G3PoFzORfauVuKMbLlynrXQAg1_KuwDdiT5D98i7JMcsZwNGlfs5oSh9erg_uEOaGgI8pgZjMUPUVy8c/s1600/Screen+Shot+2015-01-25+at+17.59.07.png" height="400" width="283" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Alice asking for feedback on the digipak</td></tr>
</tbody></table>
<br />
We also used Facebook, Instagram and Twitter to widen Pilgrim's reach. We created accounts on all three social media sites and invited people to like and follow us. This gave our audience more ways to interact with and learn about the band.<br />
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<div id="cp_widget_74e2504f-f36f-4cfc-9976-df7d61cf4041">
...</div>
<div style="text-align: center;">
Pilgrim's Social Media Accounts</div>
<div style="text-align: center;">
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<div style="text-align: center;">
<b><u><b><u>Evaluation</u></b></u></b></div>
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<b><u><br /></u></b>
<b>Audience Feedback - Survey Monkey</b><br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhhLCjq1T2rU1rJwddZYlV82o5rfUjYa_dq9ONv-XiwuwI40B1pDwCVQb9hCHYNIozn5e9YPJDyFqNUXKL750Plhi9h88C2IsreG-tvE_Oymuh7vYzQYqbKK4WNMMTtlpqwAN-r4SUEIRQ/s1600/surveymonkey.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhhLCjq1T2rU1rJwddZYlV82o5rfUjYa_dq9ONv-XiwuwI40B1pDwCVQb9hCHYNIozn5e9YPJDyFqNUXKL750Plhi9h88C2IsreG-tvE_Oymuh7vYzQYqbKK4WNMMTtlpqwAN-r4SUEIRQ/s1600/surveymonkey.png" height="48" width="640" /></a><b><br /></b><br />
<br />
<br />
<br />
To get audience feedback on our music video, we created an online survey using Survey Monkey which was then filled out by strangers, friends and family. It was easy to create and we had a variety of options for types of questions we wanted to ask.<br />
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh3NpqSIjsTs4vkXdIJzaWWeoYD4h6Ny6QWu-JNFVUpssPHelW8QtuU2rqEnqw4VDUC3hFbdo0xM2w8Ru_QrBqPCJI1_CNjHbuX-kMV1xFF8t4MqoTC59redh0_B2PDGHIESnJbh8a04iw/s1600/Screen+Shot+2015-01-25+at+19.34.00.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh3NpqSIjsTs4vkXdIJzaWWeoYD4h6Ny6QWu-JNFVUpssPHelW8QtuU2rqEnqw4VDUC3hFbdo0xM2w8Ru_QrBqPCJI1_CNjHbuX-kMV1xFF8t4MqoTC59redh0_B2PDGHIESnJbh8a04iw/s1600/Screen+Shot+2015-01-25+at+19.34.00.png" height="320" width="255" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Some of the question types</td></tr>
</tbody></table>
<br />
However, because we had not upgraded to a premium membership there were some restrictions placed on us such as a 10 question limit on each survey. Though this was not too big an issue as it just meant we had to select our questions carefully.<br />
<br />
<b><br /></b><b>Creating Gifs - Imgflip, GifYoutube</b><br />
<b><br /></b>
To create gifs illustrating my points I used both Imgflip and GifYoutube.<br />
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Imgflip was easier to use and gave you more options, but gifs created in it all have a watermark in the bottom corner.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://i.imgflip.com/gaucr.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="223" src="https://i.imgflip.com/gaucr.gif" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">An example of a gif made with Imgflip</td></tr>
</tbody></table>
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://41.media.tumblr.com/eece62b07f1bd6d1433a59b4eaa9ca2e/tumblr_nir063WiaB1u233pio1_540.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://41.media.tumblr.com/eece62b07f1bd6d1433a59b4eaa9ca2e/tumblr_nir063WiaB1u233pio1_540.png" height="226" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Imgflip interface</td></tr>
</tbody></table>
<br />
GifYoutube was simpler and there was no watermark but it often took too long to load and I ended up using Imgflip instead.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://share.gifyoutube.com/mLgreZ.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://share.gifyoutube.com/mLgreZ.gif" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">An example of a gif made with GifYoutube</td></tr>
</tbody></table>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://40.media.tumblr.com/af2704f1dc83cb2a23e196b539514f0b/tumblr_nir063WiaB1u233pio2_540.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://40.media.tumblr.com/af2704f1dc83cb2a23e196b539514f0b/tumblr_nir063WiaB1u233pio2_540.png" height="218" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">GifYoutube's simpler interface</td></tr>
</tbody></table>
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<b><br /></b>
<b>Social Media - Facebook, Twitter</b><br />
<b><br /></b>
In order to get people to answer our survey we shared it on Facebook. In addition, our family members also shared it so we got stranger feedback from their friends.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://40.media.tumblr.com/b36ee105e32478adf5ae88c5d1c9a910/tumblr_nir0fnTJfa1u233pio1_540.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://40.media.tumblr.com/b36ee105e32478adf5ae88c5d1c9a910/tumblr_nir0fnTJfa1u233pio1_540.png" height="262" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">My Post</td></tr>
</tbody></table>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://40.media.tumblr.com/9db88994fb12c0936ec56cac2a92cf4d/tumblr_nir0fnTJfa1u233pio2_540.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://40.media.tumblr.com/9db88994fb12c0936ec56cac2a92cf4d/tumblr_nir0fnTJfa1u233pio2_540.png" height="400" width="394" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">My family member's post</td></tr>
</tbody></table>
<br />
We also shared it on Dog Is Dead's Facebook page and tweeted it to them to get more responses.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://40.media.tumblr.com/271370791c394033906d67e2a470aa59/tumblr_nir0nbZX8r1u233pio1_540.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://40.media.tumblr.com/271370791c394033906d67e2a470aa59/tumblr_nir0nbZX8r1u233pio1_540.png" height="640" width="435" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our Tweets</td></tr>
</tbody></table>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://40.media.tumblr.com/301caca0cefccf1fc1c7694f948354b5/tumblr_nir0nbZX8r1u233pio2_540.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://40.media.tumblr.com/301caca0cefccf1fc1c7694f948354b5/tumblr_nir0nbZX8r1u233pio2_540.png" height="377" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The Facebook post</td></tr>
</tbody></table>
<br />
<br />
Overall, technology has aided us greatly in this project. The proliferation of recent technologies over the past 10 years has enabled us to communicate and create in faster, more efficient ways and ultimately allowed us to create three artefacts that would have been entirely different 10 years ago.</div>
Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-15272605588504346932014-12-19T14:36:00.007-08:002015-01-03T13:42:00.615-08:00Branding ImprovementsDuring feedback it was pointed out that our blue lace texture is our main visual on our album cover and website. We felt that this was an issue as it was a found image and not one that we had created ourselves.<br />
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgVKu8cCo5nH_WfoM_SuLgkMmg93otv-Nk2kRZ8m_ooAcBBNqmGexrnR62fsykgH5_8zPRI_X0eEEKI_BSAr3zXZxCahuZjEOrEQk3c6-1HH8kF1sKqwzE-k7XfMutXz1riqoT-xOqNTMNc/s1600/texture1.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgVKu8cCo5nH_WfoM_SuLgkMmg93otv-Nk2kRZ8m_ooAcBBNqmGexrnR62fsykgH5_8zPRI_X0eEEKI_BSAr3zXZxCahuZjEOrEQk3c6-1HH8kF1sKqwzE-k7XfMutXz1riqoT-xOqNTMNc/s1600/texture1.jpg" height="468" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our blue lace texture</td></tr>
</tbody></table>
We also realised that, when selecting the texture, we had not given enough thought to it's connotations and what that reflected on our band. As a result we had a group meeting and conducted audience feedback sessions. We concluded that:<br />
<br />
- The lace texture is very vintage looking, which suits Pilgrim's image as a cool, quirky, indie band .<br />
- It reminded us and our audience of textures you would find at home on curtains, pillows and blankets and evoked feelings of home and welcoming; this worked well with Pilgrim's friendly, approachable image.<br />
- The lace is slightly feminine juxtaposing conventional indie albums which are usually quite masculine. It also reflects Ash, our female bassist, as part of the band.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhLKoNjvr9hCojpHijWM_nYlFvdgkjyG2298NTWtSUjz7GIlnSo_9UbOJxdD13HFR3qMV_OJiUtV8MG7WVLAjddnnj6nVaGd3EUckpRQYeec1LStNZzbY11KTFsH8NiAk3fa5ydYjzCz1io/s1600/bluey+design+MCUfinal.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhLKoNjvr9hCojpHijWM_nYlFvdgkjyG2298NTWtSUjz7GIlnSo_9UbOJxdD13HFR3qMV_OJiUtV8MG7WVLAjddnnj6nVaGd3EUckpRQYeec1LStNZzbY11KTFsH8NiAk3fa5ydYjzCz1io/s1600/bluey+design+MCUfinal.jpg" height="400" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our Album Cover</td></tr>
</tbody></table>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhmYmkLnwCtbL2xWqk52b8eeLkJkCbOjqpFGOac5Jw8a9ZTAf3zKgBem-1ioH4dTeKJ_9zpYis_ouOIpNinSAYNBIc-VyqXM1HLPz5Cf45j-_CA0Ddr56yVOohIhIvVNGK8lPp45UetCSlt/s1600/Screen+Shot+2014-12-19+at+14.11.13.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhmYmkLnwCtbL2xWqk52b8eeLkJkCbOjqpFGOac5Jw8a9ZTAf3zKgBem-1ioH4dTeKJ_9zpYis_ouOIpNinSAYNBIc-VyqXM1HLPz5Cf45j-_CA0Ddr56yVOohIhIvVNGK8lPp45UetCSlt/s1600/Screen+Shot+2014-12-19+at+14.11.13.png" height="305" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our Website</td></tr>
</tbody></table>
<br />
Having concluded this, we decided that we wanted to create our own texture. At home, I scanned in a lace curtain with various fabrics laid on top of it. Below are our favourite three:<br />
<div>
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<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi-oXIqDWDUv4-jjeZKZ7H7mekx2sq1UWllBBDtOBBkcdkLIlZKEqoWMzub1jwF1SC2PsmcBtbaV_8SBUYDbECO2l_28lu4OEsWVuDocc_wiI7KfI15ZedlBR6zjbiS7qDITPTYM7Y1ZmQ8/s1600/lace+1+(1).jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi-oXIqDWDUv4-jjeZKZ7H7mekx2sq1UWllBBDtOBBkcdkLIlZKEqoWMzub1jwF1SC2PsmcBtbaV_8SBUYDbECO2l_28lu4OEsWVuDocc_wiI7KfI15ZedlBR6zjbiS7qDITPTYM7Y1ZmQ8/s1600/lace+1+(1).jpg" height="320" width="232" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgU033-9Se9XxeFCPCM6enww6ZS5zpg3gRw5W7g0guFnfQuGmC77qI0GdglDl_bVwo2WK58fXg_kp7qK7hXmfUf9JC_XK72sEU8OGae5_2y5TtgBVHf4gQc3tvjlxuRWzB8a_z0xBtt0AwO/s1600/lace+3.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgU033-9Se9XxeFCPCM6enww6ZS5zpg3gRw5W7g0guFnfQuGmC77qI0GdglDl_bVwo2WK58fXg_kp7qK7hXmfUf9JC_XK72sEU8OGae5_2y5TtgBVHf4gQc3tvjlxuRWzB8a_z0xBtt0AwO/s1600/lace+3.jpg" height="320" width="230" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjdPKXDtbKF1gxCgVekDF_SqGNZcVRZHm-b2cCyduLh6h0h6jnCVH3CnjEgorYsQfdFkzSMi7EYA7T7GlMQP6P6O3fnemLoFqgSmiDaFvlfJryGi_Un0Ie3H8Q9LFw-3BlwgZzhPrYZcLgT/s1600/lace+6.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjdPKXDtbKF1gxCgVekDF_SqGNZcVRZHm-b2cCyduLh6h0h6jnCVH3CnjEgorYsQfdFkzSMi7EYA7T7GlMQP6P6O3fnemLoFqgSmiDaFvlfJryGi_Un0Ie3H8Q9LFw-3BlwgZzhPrYZcLgT/s1600/lace+6.jpg" height="320" width="230" /></a></div>
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<div class="separator" style="clear: both; text-align: left;">
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<div>
As a group we chose the blue texture and edited it in photoshop by brightening it and turning the saturation up. We then added it to our album cover and website.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhEPjccnBJvJ7A_xFt1dpWAPoVlFGqMHY0sJQ97KsK2TuNDJ1vM_Hpo2B9uDUspWb9fsOBdlyLlr862n2onJWXHZoiCP0-rsWG9WLvXFA6iy1EOGrlZkTjRBb_IsAx_ADkmHLqirXxupyjc/s1600/Digipackfront.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhEPjccnBJvJ7A_xFt1dpWAPoVlFGqMHY0sJQ97KsK2TuNDJ1vM_Hpo2B9uDUspWb9fsOBdlyLlr862n2onJWXHZoiCP0-rsWG9WLvXFA6iy1EOGrlZkTjRBb_IsAx_ADkmHLqirXxupyjc/s1600/Digipackfront.jpg" height="592" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The texture on our album cover</td></tr>
</tbody></table>
</div>
<div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj-8Q911tiydDoy8FkqSzKEN95LD9jBCk7ym8vpXDrzYNwfEjY4-TvO-e8v5Xem9EJCePGJBl6EevE9omDz8EmpYktioZH0Yech34WxAF1cJxacluAqfD4IE9O4EohkIbArcuKjk7RN_IKl/s1600/Screen+Shot+2014-12-19+at+13.54.11.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj-8Q911tiydDoy8FkqSzKEN95LD9jBCk7ym8vpXDrzYNwfEjY4-TvO-e8v5Xem9EJCePGJBl6EevE9omDz8EmpYktioZH0Yech34WxAF1cJxacluAqfD4IE9O4EohkIbArcuKjk7RN_IKl/s1600/Screen+Shot+2014-12-19+at+13.54.11.png" height="278" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The texture on our website</td></tr>
</tbody></table>
<div>
<br />I am very happy with how the texture turned out and think it actually works better than our previous texture as it is brighter.</div>
Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-15111805012413239702014-12-19T14:12:00.001-08:002015-01-03T13:42:00.602-08:00Adobe After EffectsThroughout editing we have noticed a few shots that we felt needed editing in Adobe After Effects to improve them. Once we had our final cut Gavin, who is experienced in using After Effects, made the changes to these shots.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgLMa29L742RgyyAP1AaVm9UZHfZTqaSeStOu4FyeQKxzfTOX_HtMCmjuoYQmhw6iW2Ermc_t1lRNhYwp6q23a8To9OOSJtnNBDtbfvWZ2PdYAvpgQU5uVZ_QXJjwVOEugD3VmzdVhFWW75/s1600/aftereffects+list.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgLMa29L742RgyyAP1AaVm9UZHfZTqaSeStOu4FyeQKxzfTOX_HtMCmjuoYQmhw6iW2Ermc_t1lRNhYwp6q23a8To9OOSJtnNBDtbfvWZ2PdYAvpgQU5uVZ_QXJjwVOEugD3VmzdVhFWW75/s1600/aftereffects+list.jpg" height="329" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The shots we wanted to change</td></tr>
</tbody></table>
<br />
<br />
<b>Opening Shot</b><br />
<b><br /></b>
Using the shoulder mount and the quick camera movement resulted in the opening shot being very shaky. Gavin used the 'Stabilise Motion' tool to fix this.<br />
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhj98kGqG8-Hyx0HSyxsgRLlr7fjytE9GuwXooCps_H9J7IvSKC-mm_UkWn6FxC7_95CdThmORjKqT5cWJ1c09Cm6quxFeQ1t3M83jilcMjRP0bY4NYM4-9si9iu6bCY85ANC_TbX1Z-Mg/s1600/warp+stabiliser.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhj98kGqG8-Hyx0HSyxsgRLlr7fjytE9GuwXooCps_H9J7IvSKC-mm_UkWn6FxC7_95CdThmORjKqT5cWJ1c09Cm6quxFeQ1t3M83jilcMjRP0bY4NYM4-9si9iu6bCY85ANC_TbX1Z-Mg/s1600/warp+stabiliser.png" height="316" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The stabilise motion tool</td></tr>
</tbody></table>
<br />
<b>Nintendo 64 & Tape Shot</b><br />
<b><br /></b>
Both the track backs of the Nintendo 64 and the pile of tape were shaky, and the floor was dirty with rips in it. Because we shot these shots the same way we were able to fix them in very similar ways. Below is a video of Gavin talking through how he adjusted the Nintendo 64 shot.<br />
<br />
<div style="text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="360" src="//www.youtube.com/embed/ZSf4Wrh9sYs" width="640"></iframe>
</div>
<div style="text-align: center;">
<br /></div>
<div style="text-align: center;">
<br /></div>
<div style="text-align: left;">
We are very happy with the way these shots turned out as they greatly improve the quality of our video.</div>
<div style="text-align: left;">
<br /></div>
Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-29449082375786769152014-12-17T05:03:00.002-08:002015-01-03T13:42:00.625-08:00GradingBefore we started grading we looked at some of our influential music videos to see what was conventional. The two videos we mainly looked at were George Ezra's 'Budapest (Alternative Video)' and Paramore's 'Still Into You' which are below.<br />
<br />
<div style="text-align: center;">
<br />
George Ezra - Budapest (Alternative Video)</div>
<div style="text-align: center;">
<br /></div>
<div style="text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="315" src="//www.youtube.com/embed/LiEMLOk9BwU" width="560"></iframe>
</div>
<div style="text-align: center;">
<br /></div>
<div style="text-align: center;">
<br />
Paramore - Still Into You</div>
<div style="text-align: center;">
<br /></div>
<div style="text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="315" src="//www.youtube.com/embed/OblL026SvD4" width="560"></iframe>
</div>
<div style="text-align: center;">
<br /></div>
<div style="text-align: left;">
<br /></div>
<div style="text-align: center;">
<div style="text-align: left;">
We liked the way these videos were graded to make them look very natural but still with a crisp, clean aesthetic. We decided to go for something similar because we liked the way they looked; and, because they are of a similar genre to our video, we felt that it would fit aesthetically.</div>
</div>
<div style="text-align: center;">
<br /></div>
Once we were happy that we had a final cut of our video, we started to grade using Adobe Premiere Pro. We used the ProcAmp tool and the Three-Way Colour Corrector.<br />
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEigl9_i0RvD-gKG4gEQO6Yw77r3vZ6E6x3HUDZHO_5XfMHpRoPWvOvpLVQEYHEnddGO1XV4DPZZm4CP6X17fNMyXuvFh5kbTphSB-zh_w3V-lPFtn_mBgaoiIMGmCuexMqjAWbhE-sh9ZKq/s1600/procamp.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEigl9_i0RvD-gKG4gEQO6Yw77r3vZ6E6x3HUDZHO_5XfMHpRoPWvOvpLVQEYHEnddGO1XV4DPZZm4CP6X17fNMyXuvFh5kbTphSB-zh_w3V-lPFtn_mBgaoiIMGmCuexMqjAWbhE-sh9ZKq/s1600/procamp.png" height="192" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The ProcAmp Tool</td></tr>
</tbody></table>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgsdGveO1Mvz4AIhIly_eg18E8bZk88OMuqj9ciqfQmcMrlDkdV4HSugA9aOyfW19_oXHtQ5IVL0_W0HEcM0CskjvxT3Ii7ixEDly5xpNmFoxB339w8WY6vS3cE2eNHzbOeGxSn8nGimWQ2/s1600/threewaycolour.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgsdGveO1Mvz4AIhIly_eg18E8bZk88OMuqj9ciqfQmcMrlDkdV4HSugA9aOyfW19_oXHtQ5IVL0_W0HEcM0CskjvxT3Ii7ixEDly5xpNmFoxB339w8WY6vS3cE2eNHzbOeGxSn8nGimWQ2/s1600/threewaycolour.png" height="506" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Three-Way Colour Corrector Tool</td></tr>
</tbody></table>
We wanted our grade to look naturalistic but also warm because we felt that this fit with the band's playful and down-to-earth image. To achieve this look in most shots, using the ProcAmp tool, we increased the contrast and saturation to make the image sharper and more colourful. Using the Three-Way Colour Corrector we graded a lot of the shots towards orange and yellow to make them warmer.<br />
<br />
Below is a video I made. It shows shots from the beginning of the video before and after grading; The left side is after, the right side is before.<br />
<br />
<div style="text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="360" src="//www.youtube.com/embed/etvj64Br3uw" width="640"></iframe><br />
<br />
<div style="text-align: left;">
Once our grade is finished, we will add any other details such as titles.</div>
<br />
<br /></div>
Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-50703163015488780212014-12-17T05:03:00.000-08:002015-01-03T13:42:00.652-08:00Website Progress<div style="text-align: left;">
Since our initial design we have made quite significant changes to our website. The basic design and layout is still there but we have changed the background to match the album cover, chosen 3 colours for the posts to be and made the post boxes slightly opaque so that they blend with the background better. Below is a video of Gavin navigating and talking through our current version of the website.</div>
<div style="text-align: center;">
<br /></div>
<div style="text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="480" src="//www.youtube.com/embed/StXY7CU8eRU" width="853"></iframe><br />
<br />
<div style="text-align: left;">
<br /></div>
<div style="text-align: left;">
Before we applied these changes to the website, Alice and I drew up flat plans for most of the pages that we wanted to add to the website. These are below:<br />
<br />
<br /></div>
</div>
<div id="cp_widget_31953807-e509-4a79-b2f8-a1d257342045">
...<br />
<br />
With the whole group in agreement on the flat plans, I started to build the rest of the website using Wix.<br />
<br />
<br />
<b>Store</b><br />
<b><br /></b>
Before we started designing the merchandise and the store page, we made a list of all the merchandise that we wanted to include in the store.<br />
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhWkSsVPfR698zS_A6wSE3f1CaqDOdY1KfZnd4J_MQWuB7p2KUK1d6a11ko7VFSYYf4sG1bs8JKB5fzqe-lrZHPzjLBvummLayRLiwkatLt_UsO7t66ic9Ci9enko6bSi-G_az8ILs_8tR5/s1600/store+list.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhWkSsVPfR698zS_A6wSE3f1CaqDOdY1KfZnd4J_MQWuB7p2KUK1d6a11ko7VFSYYf4sG1bs8JKB5fzqe-lrZHPzjLBvummLayRLiwkatLt_UsO7t66ic9Ci9enko6bSi-G_az8ILs_8tR5/s1600/store+list.jpg" height="400" width="282" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our merch list</td></tr>
</tbody></table>
We compiled this list while taking influence from indie/acoustic artist Lewis Watson. We included conventional products such as t-shirts, hoodies, posters, physical and digital copies of the album, backpacks and pullovers. </div>
<div id="cp_widget_31953807-e509-4a79-b2f8-a1d257342045">
<br /></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgLcjSLAMHtL8MP3nXdlnqVt1C85XrwvLd9owi6fsxj9lnvJqdSsvYefJsGk_dDNGiY2DefJHm4JsCi7p3HrWLRDfayXkboW19lvXt-aiIEoWQl64xV7QdHqlDtO6yl6NTQq1aw18UWXTc/s1600/Screen+shot+2014-12-19+at+21.22.40.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgLcjSLAMHtL8MP3nXdlnqVt1C85XrwvLd9owi6fsxj9lnvJqdSsvYefJsGk_dDNGiY2DefJHm4JsCi7p3HrWLRDfayXkboW19lvXt-aiIEoWQl64xV7QdHqlDtO6yl6NTQq1aw18UWXTc/s1600/Screen+shot+2014-12-19+at+21.22.40.png" height="640" width="516" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Lewis Watson's Store Page</td></tr>
</tbody></table>
<div id="cp_widget_31953807-e509-4a79-b2f8-a1d257342045">
<br />
We felt that making a vinyl available was something that our target audience would love and it also fit with the band's vintage and indie image.<br />
<br />
I am pleased with the progress we are making, however we still have a lot to do. We will finish the homepage, store, sign up, free EP and landing page and edit the photos for our gallery.</div>
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c.parentNode.insertBefore(cp, c); })(); </script><noscript>Powered by Cincopa <a href='http://www.cincopa.com/video-hosting'>Video Hosting for Business</a> solution.</noscript>Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-82938863731683976762014-12-17T05:02:00.002-08:002015-05-13T06:37:19.105-07:00Digipack ProgressBecause so far we have a final design for our album cover we can now move on to design the other three panels of our digipack.<br>
<br>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgS11UklXXUhp3ChgxYQhfV6apZV-kWAmMdlBZxLNAZ8qaEXdsmnrcoJtXYE2SIKEKE0Rr0-ALS9-vbS3dBp1ZgZdu7sgmIDWhn8kFrSq23jcmk0TPm2HhdaDuxwVN6ImPM7_YCJVBGFIjF/s1600/bluey+design+MCUfinal.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgS11UklXXUhp3ChgxYQhfV6apZV-kWAmMdlBZxLNAZ8qaEXdsmnrcoJtXYE2SIKEKE0Rr0-ALS9-vbS3dBp1ZgZdu7sgmIDWhn8kFrSq23jcmk0TPm2HhdaDuxwVN6ImPM7_YCJVBGFIjF/s1600/bluey+design+MCUfinal.jpg" height="400" width="400"></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our Album Cover so far</td></tr>
</tbody></table>
<b><br></b>
<b>Back Cover</b><br>
<b><br></b>
First of all, we decided to go back to our research of album back covers in the <a href="http://latymermedia2013mahalia.blogspot.co.uk/2014/11/album-cover-influences.html" target="_blank">album influences post</a>. We also looked at some other albums to see what we liked and what the conventions of our genre were.<br>
<br>
The main conventions for indie albums we noticed were:<br>
<br>
- Minimalist and simple design with sans serif font<br>
- Strong visual similarities between front and back cover<br>
- Institutional information such as record company logo, artist website, barcode and copyright notices<br>
<br>
Below are some of the album covers that we looked at<br>
<br>
<br>
<b>Dan Croll - Sweet Disarray</b><br>
<br>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg-GG7aTyYBBHtQQEFmKL-kuV-1XYmspEbQsqs5ftaxur_bwenlbFiafZHrZW7vb8zn_sQRuCsa8cwMWT4yPRIySzGgYyjhjdEhek0rXcLwrMQzQDcX93pUm-K6PMVODc5EVFb36sjo8ERd/s1600/91Uge9toqGL._SL1500_.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg-GG7aTyYBBHtQQEFmKL-kuV-1XYmspEbQsqs5ftaxur_bwenlbFiafZHrZW7vb8zn_sQRuCsa8cwMWT4yPRIySzGgYyjhjdEhek0rXcLwrMQzQDcX93pUm-K6PMVODc5EVFb36sjo8ERd/s1600/91Uge9toqGL._SL1500_.jpg" height="400" width="400"></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhDAfsKzpyPyv8839bzc_BKIlBC55zQNk-AfvsoKhvBQPcxWz6NoI7hxvgpBKOYyTmXNSz08vfWU06LZZQY3D-yS7Js5EEK8cn-JKGp0UUrtqdwOF7AObGXZy4GVttD8C1wb9Fd8ZURpvjV/s1600/DAN-CROLL---SWEET-DISARRAY-2.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhDAfsKzpyPyv8839bzc_BKIlBC55zQNk-AfvsoKhvBQPcxWz6NoI7hxvgpBKOYyTmXNSz08vfWU06LZZQY3D-yS7Js5EEK8cn-JKGp0UUrtqdwOF7AObGXZy4GVttD8C1wb9Fd8ZURpvjV/s1600/DAN-CROLL---SWEET-DISARRAY-2.jpg" height="388" width="400"></a></div>
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<br></div>
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<br></div>
<b>The 1975 (Self-Titled)</b><br>
<br>
<div class="separator" style="clear: both; text-align: center;">
<a href="http://ecx.images-amazon.com/images/I/9193Evii6wL._SL1500_.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://ecx.images-amazon.com/images/I/9193Evii6wL._SL1500_.jpg" height="400" width="400"></a></div><div class="separator" style="clear: both; text-align: center;"><div class="separator" style="clear: both;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgOENSjQxzmpXZq-d0SIWV5ec1BaMcRc69StY_ivx9_vL6-Goplw5nhyphenhyphenM-cyYbd4fpK-6EDtJ8S6f73Nd-kj79AQsrUnOIssB2pLAEfms3hnyRD0wC8peBfkVcSC2vVgf2l8RP0J_CGUfc/s640/blogger-image--792829954.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgOENSjQxzmpXZq-d0SIWV5ec1BaMcRc69StY_ivx9_vL6-Goplw5nhyphenhyphenM-cyYbd4fpK-6EDtJ8S6f73Nd-kj79AQsrUnOIssB2pLAEfms3hnyRD0wC8peBfkVcSC2vVgf2l8RP0J_CGUfc/s640/blogger-image--792829954.jpg"></a></div><br></div>
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<br></div>
<div class="separator" style="clear: both; text-align: left;">
<b><br></b></div>
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<b>Arctic Monkeys - AM</b></div>
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<br></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="http://i1.cdnds.net/13/29/618x618/arctic-monkeys-am-album-artwork.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://i1.cdnds.net/13/29/618x618/arctic-monkeys-am-album-artwork.jpg" height="400" width="400"></a><a href="http://ecx.images-amazon.com/images/I/71qPWDS333L._SL1220_.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://ecx.images-amazon.com/images/I/71qPWDS333L._SL1220_.jpg" height="392" width="400"></a></div>
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<div class="separator" style="clear: both; text-align: left;">
We decided to follow the conventions of indie album covers as we liked the way they looked and felt they would work well for our own. Alice created a rough design using the texture from the front cover, 10 tracks, a barcode and the positioning of the institutional logos and information. The whole group like the simplicity of it and the way it visually flowed and worked with with the front cover.</div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiQ7-FIM0yoqFqxYXPkIQngdQp4-GsUmMws_UWCVYkemTz8PXCuS_gogkbMaWt83sE3b-mE5UqgO6OSKRAVm9N1WjQBnRBMvBGUNs_NkGQ5Nm_4VA0s_lASzilwEDH5Mq3ushpaNxqnZ3cP/s1600/Screen+Shot+2014-12-15+at+17.37.16.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiQ7-FIM0yoqFqxYXPkIQngdQp4-GsUmMws_UWCVYkemTz8PXCuS_gogkbMaWt83sE3b-mE5UqgO6OSKRAVm9N1WjQBnRBMvBGUNs_NkGQ5Nm_4VA0s_lASzilwEDH5Mq3ushpaNxqnZ3cP/s1600/Screen+Shot+2014-12-15+at+17.37.16.png" height="357" width="400"></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Alice's rough design</td></tr>
</tbody></table>
<br>
<b>Inside Panels</b><br>
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<br></div>
<div class="separator" style="clear: both; text-align: left;">
Having looked at albums of all genres we found that it was conventional to have a photo of the band or artwork visually similar to the album. Examples of indie albums using this are below:</div>
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<b>Arctic Monkeys - AM</b></div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://2.bp.blogspot.com/-e3jMquBnYN0/AAAAAAAAAAI/AAAAAAAAACw/PFUMxJrRCB4/photo.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://2.bp.blogspot.com/-e3jMquBnYN0/AAAAAAAAAAI/AAAAAAAAACw/PFUMxJrRCB4/photo.jpg" height="320" width="320"></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Right Panel</td></tr>
</tbody></table>
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<b><br></b></div>
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<b>The 1975 (Self-Titled)</b></div>
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<br></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://www.dirtyhit.co.uk/wordpress/wp-content/uploads/The1975_63590008_C_100dpi600-507x244.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://www.dirtyhit.co.uk/wordpress/wp-content/uploads/The1975_63590008_C_100dpi600-507x244.jpg" height="192" width="400"></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Left and Right Panels</td></tr>
</tbody></table>
<br>
We looked through all of the photos that we had taken in the studio and I suggested that we use this photos from the music video shoot. We liked it because it connoted the band's playful image, which doesn't come across as much on the front and back covers, and because the pale pink colour didn't clash with the pale blue of the front and back panels.<br>
<br>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj9IvAbvMQpi5ifI6DQqos9qDTb6WnBtmvD71Egdck8lJr-z42Cckl1_JPLuz4yA8qmwwxbwMU0WtgHtz1rYADQInWcsDec3gm9mSsYWIX93RIEJ3_QWWpuM96PxelHaci-qLC_Xix9X1iT/s1600/original+pink+vhs+photo.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj9IvAbvMQpi5ifI6DQqos9qDTb6WnBtmvD71Egdck8lJr-z42Cckl1_JPLuz4yA8qmwwxbwMU0WtgHtz1rYADQInWcsDec3gm9mSsYWIX93RIEJ3_QWWpuM96PxelHaci-qLC_Xix9X1iT/s1600/original+pink+vhs+photo.jpg" height="426" width="640"></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The photo we chose</td></tr>
</tbody></table>
<br>
Once we had found this photo I began to edit it by removing the dark line between the cyclorama and the floor. However, because we were sharing out roles Alice finished editing the photo. She made the entire background pink, cleaned up the floor and made the band brighter.<br>
<br>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgWRZJCRD7yrwnwavUK5LhcHPHDZcVw1KNj05VOxYYvrulPN1Jj6ZfNA7Jq0chrwVSqi9sFKKPt-T94qOFJbQNSQOQ_kam776eppw65jiVr0g9Rckppkyd0rKAzDmBU8yNaPXQCthFa49h8/s1600/album+inside+cover+vhs+pink2.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgWRZJCRD7yrwnwavUK5LhcHPHDZcVw1KNj05VOxYYvrulPN1Jj6ZfNA7Jq0chrwVSqi9sFKKPt-T94qOFJbQNSQOQ_kam776eppw65jiVr0g9Rckppkyd0rKAzDmBU8yNaPXQCthFa49h8/s1600/album+inside+cover+vhs+pink2.jpg" height="426" width="640"></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The edited image</td></tr>
</tbody></table>
<br>
Once we were happy with the edited image Alice placed it onto the digipack template and, using facebook, we held a group feedback session.<br>
<div>
<br></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh-1sotj1KJ4kqWNczKuEFSJ33uRdCsMax9tvzPyOGKfRNVRe6NVjPc-J_Q3Xp1SvhHpIneW3e19WjO7yNuZLfiIfA9OZfl9EGtxkR7hMfL2XC_wXmyKlXQV4r8kbgjIWP6AhcU1yaxAn4/s1600/Screen+Shot+2014-12-19+at+17.57.31.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh-1sotj1KJ4kqWNczKuEFSJ33uRdCsMax9tvzPyOGKfRNVRe6NVjPc-J_Q3Xp1SvhHpIneW3e19WjO7yNuZLfiIfA9OZfl9EGtxkR7hMfL2XC_wXmyKlXQV4r8kbgjIWP6AhcU1yaxAn4/s1600/Screen+Shot+2014-12-19+at+17.57.31.png"></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The group feedback session</td></tr>
</tbody></table>
<br>
The next day, after a group feedback session in person, the group decided that we liked the smaller version better because it was more subtle while still being clear what was in the photograph.<br>
<div>
<br></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEil3-Ubvg_ZWrh9ELnn9v7i5IKw6faSSk12pwWGgFtoKaRJVDrxNfgmkGvUAL_EMsjZcCHFUgaLkJHJL58XETU5agFjK-zOvwBumyNHbkmlGVibw38qUP2tNClGRdCE7xJ0kWvmCeAQrVfF/s1600/Screen+Shot+2014-12-10+at+18.19.58.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEil3-Ubvg_ZWrh9ELnn9v7i5IKw6faSSk12pwWGgFtoKaRJVDrxNfgmkGvUAL_EMsjZcCHFUgaLkJHJL58XETU5agFjK-zOvwBumyNHbkmlGVibw38qUP2tNClGRdCE7xJ0kWvmCeAQrVfF/s1600/Screen+Shot+2014-12-10+at+18.19.58.png" height="363" width="640"></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Larger version</td></tr>
</tbody></table>
<br>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgjz_C_wE3kdaN6t7QQWqPnmGkXYFru-p4kaBddjA3PagdvwqAmpW82TDpr4PUFPzxoMhOtzjGzCNToWLC3xqmNFHWpdFEpwUp3dS3nCHHIlTYpPQEW_VAg07kElwzKrmUAQw2DYrby9G56/s1600/Screen+Shot+2014-12-10+at+18.28.38.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgjz_C_wE3kdaN6t7QQWqPnmGkXYFru-p4kaBddjA3PagdvwqAmpW82TDpr4PUFPzxoMhOtzjGzCNToWLC3xqmNFHWpdFEpwUp3dS3nCHHIlTYpPQEW_VAg07kElwzKrmUAQw2DYrby9G56/s1600/Screen+Shot+2014-12-10+at+18.28.38.png" height="366" width="640"></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Smaller version</td></tr>
</tbody></table>
<div>
<br>
<div>
We will continue to make adjustments until we are entirely happy with our digipack.</div>
</div>
Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-55658257838143635822014-12-14T07:38:00.000-08:002015-01-03T13:42:00.658-08:00Third Cut of the Video<div style="text-align: left;">
Having made the changes we wanted to to the second cut, we conducted an audience feedback session. The main feedback we got was:<br />
<br />
- More MCUs of the band needed during performance.<br />
- Remove the MCUs of Gavin and Alice during the 3D Glasses and popcorn setup<br />
- Have more of the band lipsyncing<br />
- Change the shot at the end as the video feels like it doesn't have an ending.<br />
<br />
Below is our third cut of the video in which we have made all of these changes as well as others that we noticed.</div>
<div style="text-align: center;">
<br /></div>
<div style="text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="360" src="//www.youtube.com/embed/CcaLwjB17Yc" width="640"></iframe><br />
<br />
<div style="text-align: left;">
We feel that we are getting very close to a final cut. However, there are still some changes that we would like to make such as the beginning cutting too quickly. Once we feel we have a final cut we will then move on to grade our video. </div>
</div>
Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-19077040702882249612014-12-12T09:29:00.000-08:002015-01-03T13:42:00.620-08:00Second Cut of the VideoAs a group, we watched our first cut and made a list of notes of what we wanted to change; We made them in chronological order to make editing them in easier. The main issues were us wanting to replace shots and shots being too long or short.<br />
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgsPBccjU7VSVtm9LEXLTT5ETDH_cu9SfQXZw2UNLmQqgd6cdRnqUZjkq_48_LHa4ZF0izGOS7MNW_sd9CBOsrXMYqX1KgGRyKweu6fG1EsR-HpHznMF4OPeth8oJqIzPbd5G-hcO6NYek/s1600/list+of+improvements.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgsPBccjU7VSVtm9LEXLTT5ETDH_cu9SfQXZw2UNLmQqgd6cdRnqUZjkq_48_LHa4ZF0izGOS7MNW_sd9CBOsrXMYqX1KgGRyKweu6fG1EsR-HpHznMF4OPeth8oJqIzPbd5G-hcO6NYek/s1600/list+of+improvements.jpg" height="640" width="420" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our list of notes</td></tr>
</tbody></table>
<br />
Following this we made the changes in the list as well as some others that we hadn't seen initially. Below is our second cut of the video:<br />
<div>
<br /></div>
<div style="text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="360" src="//www.youtube.com/embed/UvmKwkrgvgM" width="640"></iframe><br /></div>
<br />
We think that this cut is better but there are still some issues such as the confetti section at the end being too slow and needed to be cut at a faster pace.Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-37579043497899003162014-12-10T05:09:00.000-08:002015-03-23T05:56:38.406-07:00Website Design: Initial IdeasBefore we drew a flat plan for our website we went back to our influences and looked at other websites to see if there was anything else that we liked. We looked at our <a href="http://latymermedia2013mahalia.blogspot.co.uk/2014/10/website-influences-unfinished.html" target="_blank">Website Influences</a> post and chose the ones that we thought would work for our own website.<br />
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<span style="text-align: center;">We liked the landing page, colour scheme and textured background of the Dog Is Dead website</span><br />
<span style="text-align: center;"><br /></span>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgEuyCyhBedPBL_Ujkd11S6XRo1EpcfVXzX4PNQnM9opK2HOBVoWv1DXezAWoeqqYM-5ozj9NvjR_xgTtYrk9_2uloHteI8a2NYwRnRT1giCz5s9qymnvjKH5TFAO35CDlkUME-TadqtQUO/s1600/did.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgEuyCyhBedPBL_Ujkd11S6XRo1EpcfVXzX4PNQnM9opK2HOBVoWv1DXezAWoeqqYM-5ozj9NvjR_xgTtYrk9_2uloHteI8a2NYwRnRT1giCz5s9qymnvjKH5TFAO35CDlkUME-TadqtQUO/s1600/did.jpg" height="326" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Dog Is Dead's Landing Page</td></tr>
</tbody></table>
<div class="separator" style="clear: both; text-align: left;">
<span style="font-size: 13px; text-align: center;"><br /></span></div>
<div class="separator" style="clear: both; text-align: left;">
<span style="text-align: center;">We liked the strong colour scheme, strong layout and how simple Dan Croll's website was.</span></div>
<div class="separator" style="clear: both; text-align: center;">
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjq3yUwaEjVEYQV7pZnt9ChBW8-N3frLLFeGJn8EZNXWF5TI-SQN0vLfZolrPSP2KFWXYW9iVxWMEtBOuf4KPHmIIC0VDRBSqe_OPPDt7yaJjpcWb1syX6ABC_JXG3JrATIDGgWg43vlVvf/s1600/dancr.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjq3yUwaEjVEYQV7pZnt9ChBW8-N3frLLFeGJn8EZNXWF5TI-SQN0vLfZolrPSP2KFWXYW9iVxWMEtBOuf4KPHmIIC0VDRBSqe_OPPDt7yaJjpcWb1syX6ABC_JXG3JrATIDGgWg43vlVvf/s1600/dancr.jpg" height="338" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Dan Croll's website</td></tr>
</tbody></table>
<table cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto;"><tbody>
<tr><td style="text-align: center;"><div style="text-align: left;">
<span style="font-family: inherit;">We liked the Home Page of The 1975's Website as it laid out the images, videos and news from the band in a way that we really liked. We also liked the way that, on their links page, they had customised social media icons to fit with the aesthetic of the website and the band. </span></div>
</td></tr>
</tbody></table>
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<table cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: left;"><tbody>
<tr><td style="text-align: center;"><div style="text-align: left;">
<span style="font-family: inherit;"><br /></span></div>
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjVoJ5cHYfUX38dWNBK-D16BlLLBb2nc8jaTsJOCHMjl2op20dl33sQar4GHUT92gqa2kYHpbl01tWnTC5d-HePZAnKSQxn8lWi2Lc4GJGF99SfFfjtIQEX8_odItKMqrEGBiTPFh-cBgI/s1600/1975+home.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjVoJ5cHYfUX38dWNBK-D16BlLLBb2nc8jaTsJOCHMjl2op20dl33sQar4GHUT92gqa2kYHpbl01tWnTC5d-HePZAnKSQxn8lWi2Lc4GJGF99SfFfjtIQEX8_odItKMqrEGBiTPFh-cBgI/s1600/1975+home.png" height="329" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The 1975's Home Page</td></tr>
</tbody></table>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhH4TpfxS7DC8dFvTBmDal_A1RUwJcca4l3oz0vGj1kogpFQHAXldAXg7eqTQBpYDKIFOx3GbOe72_W7ht0r7z-TPvAIev0gLjLjxx9Sx-np0_LgaPSaHJHU80JvoxBIy1ATzvwVo6Ck_IG/s1600/1975.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhH4TpfxS7DC8dFvTBmDal_A1RUwJcca4l3oz0vGj1kogpFQHAXldAXg7eqTQBpYDKIFOx3GbOe72_W7ht0r7z-TPvAIev0gLjLjxx9Sx-np0_LgaPSaHJHU80JvoxBIy1ATzvwVo6Ck_IG/s1600/1975.JPG" height="202" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The 1975's Links Page</td></tr>
</tbody></table>
<span style="text-align: center;"><br /></span>
<span style="text-align: center;">Alice recently found the Rizzle Kicks website which we all really liked as it used the Tumblr Blog style that we wanted to go for.</span><br />
<span style="text-align: center;"><br /></span>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4yzOg6U65n3InqOHYnVygA_dijSH2I43OeDVTHHnMLf4CVVuMpritvaXZyyW7vaGwnxQC5GnxbopFR26tsxx5XQwQsw1CMIAiatq8-yY0q7OmUKQruhrK2mX75idttoec0xHKRwuhO25W/s1600/rizzlekicks.JPG" imageanchor="1" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4yzOg6U65n3InqOHYnVygA_dijSH2I43OeDVTHHnMLf4CVVuMpritvaXZyyW7vaGwnxQC5GnxbopFR26tsxx5XQwQsw1CMIAiatq8-yY0q7OmUKQruhrK2mX75idttoec0xHKRwuhO25W/s1600/rizzlekicks.JPG" height="466" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Rizzle Kick's Website</td></tr>
</tbody></table>
<div style="text-align: left;">
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<div style="text-align: left;">
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<div style="text-align: left;">
Having done this research, Alice drew up a flat plan of what our website was roughly going to look like. We tried to clearly connote genre and include conventions of an indie band's website such as social media icons and the band logo. We decided which pages we were going to have by looking at our influential websites, they are shown in the menu bar below the Pilgrim logo. However, we decided not to include the music page as Pilgrim is a debut band so does not have a substantial discography.</div>
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<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEipHtvygG3ymCq6ZziqcAtpU9IC3kusTJWw5rvCwthtLTp6tQl21ELOuRNBbYehTVwF_nEJE0bOien31_KvGLtbsDxNDP9MNrt9WXcRLqHliRBvGjuwu2S1Cl6xoyfrMRDOQ5a9eLmmQ0rG/s1600/websiteflatplan.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEipHtvygG3ymCq6ZziqcAtpU9IC3kusTJWw5rvCwthtLTp6tQl21ELOuRNBbYehTVwF_nEJE0bOien31_KvGLtbsDxNDP9MNrt9WXcRLqHliRBvGjuwu2S1Cl6xoyfrMRDOQ5a9eLmmQ0rG/s1600/websiteflatplan.jpg" height="450" width="640" /></a></div>
<br />
Because a large majority of our audience use social media we wanted to make our Homepage a hub for all news and social media updates about Pilgrim, for our audience to interact with. We will have our music video to watch, social media updates from Instagram, Twitter and Facebook, music to listen to on Spotify and Soundcloud and music to buy from iTunes and Amazon. This should provide the audience with an interactive, non-linear and immersive experience.<br />
<br />
Below is a video that Gavin made of himself navigating a rough version of our website.<br />
<br />
<div style="text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="360" src="//www.youtube.com/embed/rRspxDyt4CI" width="640"></iframe></div>
<br />
It shows the rough layout that we want to go for and how the website will link to social media and incorporate videos and images. The finished website will have a similar aesthetic to Pilgrim's album cover to create a synergistic brand for our artist.Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-64237099171790037652014-12-10T04:26:00.001-08:002015-03-23T05:57:29.447-07:00First Cut of the Video<div style="text-align: left;">
Having finished shooting we were able to produce a first cut of our video. There a obviously a lot of things we want to change as it is only our first draft we will make this changes as we continue editing. Putting a first draft together enabled us to see if our concept worked and that the video flowed, seeing this we feel that it does. Below is our first cut.</div>
<div style="text-align: center;">
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<div style="text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="360" src="//www.youtube.com/embed/reb-fkzfhaE" width="640"></iframe></div>
<div style="text-align: center;">
<br /></div>
<div style="text-align: left;">
When editing we used our animatic as a guide; for some parts we didn't use it as a guide because we felt that the decisions we made in the animatic weren't right. For example, we used wide shots of the band instead of MSs of Gavin and Alice because we felt that it didn't connote Kayvon as the lead enough. Below is a video comparing the animatic to our first cut.</div>
<div style="text-align: left;">
<br /></div>
<div style="text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="360" src="//www.youtube.com/embed/HWt9piEEPGU" width="640"></iframe></div>
Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-64140723760093603462014-12-03T05:51:00.001-08:002015-01-03T13:42:00.679-08:00Album Cover ProgressHaving looked through all of our publicity shots we decided on nine photos that we thought would work as the album cover's focal image.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjM1ma2PX1rKigHU9bAQpLikLQCLrUTfTdSYyU8369VSDsqTolMlJaASwhkLb-BPVYk5HmxbDfxlKqGGIkLdP1_lPNbFZJ9lPq2Yu1a866rH2sDajBeUuWE7DXZ4CqIOZtdDk_ySnfJOAc/s1600/album+cover+photos.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjM1ma2PX1rKigHU9bAQpLikLQCLrUTfTdSYyU8369VSDsqTolMlJaASwhkLb-BPVYk5HmxbDfxlKqGGIkLdP1_lPNbFZJ9lPq2Yu1a866rH2sDajBeUuWE7DXZ4CqIOZtdDk_ySnfJOAc/s1600/album+cover+photos.jpg" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Album cover options</td></tr>
</tbody></table>
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Alice and I decided to create a design that fit with our intended colour scheme of blue, white and grey. We decided to use the photo below because we felt it connoted the band's playful image.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhArRekUndyzQAgdoaXbeu2_O7baH7Hnq7wo-jtxOmWPBALSUd88Hmhf-ejoorJIVCWSIaofscSGOBXpvFF31A1SXXYiNgU8bwsvB1NEWhTNdjq70NkudO6M7OZMjHfutNQ1NcOsuLokOpV/s1600/IMG_2899.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhArRekUndyzQAgdoaXbeu2_O7baH7Hnq7wo-jtxOmWPBALSUd88Hmhf-ejoorJIVCWSIaofscSGOBXpvFF31A1SXXYiNgU8bwsvB1NEWhTNdjq70NkudO6M7OZMjHfutNQ1NcOsuLokOpV/s1600/IMG_2899.JPG" height="426" width="640" /></a></div>
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Below are the two designs that we created as options for our final album cover. The brown one was based on our initial design and the blue one was the new one that Alice and I designed.</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi5qZo7_lDD3idJvZI1jifxidtSo_5eUWs8ag0IN5VTJlJ46X5zdHgTgC-FG3XtOTyap4jViLA2RlbUJqoG2gwj-9p8cAoJ5ddKQpct8ppmlJsI9Nr5C58a4Z1vtH_iUHPoo3wKbGdSial_/s1600/your+mum.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi5qZo7_lDD3idJvZI1jifxidtSo_5eUWs8ag0IN5VTJlJ46X5zdHgTgC-FG3XtOTyap4jViLA2RlbUJqoG2gwj-9p8cAoJ5ddKQpct8ppmlJsI9Nr5C58a4Z1vtH_iUHPoo3wKbGdSial_/s1600/your+mum.jpg" height="320" width="320" /></a> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiMqgcPJi4mJ90gwfTw9DWjHdjLJ162vlxf25ggFE4E08rc6GmPPVwJR_H9KSxwzUCTVh2ToRhTgqADJcQl0FCFsvBjzdCtcv5VDS_ixTKRubMeiHewjwcMPKKoMC76WiUn0GlyF1jP-bZ0/s1600/finalfinalfinalFINALlovealiceandmahalia.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiMqgcPJi4mJ90gwfTw9DWjHdjLJ162vlxf25ggFE4E08rc6GmPPVwJR_H9KSxwzUCTVh2ToRhTgqADJcQl0FCFsvBjzdCtcv5VDS_ixTKRubMeiHewjwcMPKKoMC76WiUn0GlyF1jP-bZ0/s1600/finalfinalfinalFINALlovealiceandmahalia.jpg" height="320" width="320" /></a></div>
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Following an audience feedback session of indie music fans (our target audience) we found that</div>
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- Most people preferred the blue design.</div>
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- The photo didn't make Pilgrim look like a real band.</div>
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- The white text was difficult to read.</div>
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Taking this feedback into account we created a new design which you can see below. We changed the photograph, added a blue drop shadow and moved the text above the image as we felt that it looked a bit like a calendar when it was below.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhMRv_-nEs8CZipFrSUOHvi18lsu7ni8uhFWOuaYD03sjOiPR4uB6nz0QWvkfbWvknsYpCMnXPLxQTXyD_Qz4txofOKlPT9mxaem408RwvfI7HsWXySLH2eKwrrAZxyx1oOeI7YxdmeZ6s/s1600/bluey+design+MCU2.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhMRv_-nEs8CZipFrSUOHvi18lsu7ni8uhFWOuaYD03sjOiPR4uB6nz0QWvkfbWvknsYpCMnXPLxQTXyD_Qz4txofOKlPT9mxaem408RwvfI7HsWXySLH2eKwrrAZxyx1oOeI7YxdmeZ6s/s1600/bluey+design+MCU2.jpg" height="400" width="400" /></a></div>
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We asked the same group of people again; they said that they liked it more than the last one but that the drop shadow looked unprofessional. To resolve this we decided to use something more subtle by adding a texture to the drop shadow.</div>
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In Photoshop we added a clipping mask over the drop shadow. Below are the two textures that we liked the most.</div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgqQ7EoHjAyJSTLagY7GvYV3tZgnHSRtBpA47TfG7xaMBSwgtOL6Y5uc5fAV04V4lSQi4Oe6fFWEcfwWf_hHDhLYQm-VhcyU22fU5AZ4KFsCKME48X24OdtiGVEtrvzzB2Dhu37pLEB7Lon/s1600/Capture3.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgqQ7EoHjAyJSTLagY7GvYV3tZgnHSRtBpA47TfG7xaMBSwgtOL6Y5uc5fAV04V4lSQi4Oe6fFWEcfwWf_hHDhLYQm-VhcyU22fU5AZ4KFsCKME48X24OdtiGVEtrvzzB2Dhu37pLEB7Lon/s1600/Capture3.JPG" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our different texture layers in photoshop</td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiUO9iO0auCe78RztU8Vj2IoMpYh4EjWqNJsf0RkqT10Gkp6h7kOTQkHXhfxFOVDOdu7u19J6mv3MJsIY-epL9qxzOjHx43-MJMC71LlgTBl3j2Thxeuq0bs5L-MHH-Th0n4fa_oEwRV8Ji/s1600/Capture2.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiUO9iO0auCe78RztU8Vj2IoMpYh4EjWqNJsf0RkqT10Gkp6h7kOTQkHXhfxFOVDOdu7u19J6mv3MJsIY-epL9qxzOjHx43-MJMC71LlgTBl3j2Thxeuq0bs5L-MHH-Th0n4fa_oEwRV8Ji/s1600/Capture2.JPG" height="145" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The first texture</td></tr>
</tbody></table>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiDpC20pV1BbQ1BJcATn8VJzXRPYw3xDvfYi1E7P3ExmrE74sb9i7qtKOyuxsis_GWHSRwQGEuZrjRvGAnPaAmwcl1ZhOnXyZ9Q5bfZQIMQFvdvCtd5QrlKuPAVn7FEY6MgHql5LpLAA_7x/s1600/Capture.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiDpC20pV1BbQ1BJcATn8VJzXRPYw3xDvfYi1E7P3ExmrE74sb9i7qtKOyuxsis_GWHSRwQGEuZrjRvGAnPaAmwcl1ZhOnXyZ9Q5bfZQIMQFvdvCtd5QrlKuPAVn7FEY6MgHql5LpLAA_7x/s1600/Capture.JPG" height="150" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The second texture</td></tr>
</tbody></table>
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Having decided on the first texture, we adjusted our design:</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgS11UklXXUhp3ChgxYQhfV6apZV-kWAmMdlBZxLNAZ8qaEXdsmnrcoJtXYE2SIKEKE0Rr0-ALS9-vbS3dBp1ZgZdu7sgmIDWhn8kFrSq23jcmk0TPm2HhdaDuxwVN6ImPM7_YCJVBGFIjF/s1600/bluey+design+MCUfinal.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgS11UklXXUhp3ChgxYQhfV6apZV-kWAmMdlBZxLNAZ8qaEXdsmnrcoJtXYE2SIKEKE0Rr0-ALS9-vbS3dBp1ZgZdu7sgmIDWhn8kFrSq23jcmk0TPm2HhdaDuxwVN6ImPM7_YCJVBGFIjF/s1600/bluey+design+MCUfinal.jpg" height="640" width="640" /></a></div>
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So far this is our final design and we can now create the other three panels of the digipak based around the colour scheme and layout that we have used.Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-48911147521199061142014-12-03T05:21:00.001-08:002015-01-03T13:42:00.648-08:00Shoot Reflections - Thursday 27th November<div class="separator" style="clear: both; text-align: left;">
This was our final shoot so our aim was to re-shoot any shots we weren't happy with and shoot the last few that we hadn't done. Below is the shot list I created that we used to keep ourselves on track during the shoot.</div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhHGHhPEdKso6SGCrPauJ5vtp734Tw_vCyNPne7NsUEeOy783gdRloxXn8wzAMd-5bvDn5R1mCU1Crw1ssGRqZed4N_PdR9X8t1lJI62YuUAaiZbjZeL9qsQ0Fex9-faE-CkozWkpPjT7lI/s1600/27th+shot+list.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhHGHhPEdKso6SGCrPauJ5vtp734Tw_vCyNPne7NsUEeOy783gdRloxXn8wzAMd-5bvDn5R1mCU1Crw1ssGRqZed4N_PdR9X8t1lJI62YuUAaiZbjZeL9qsQ0Fex9-faE-CkozWkpPjT7lI/s1600/27th+shot+list.JPG" height="320" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our shot list</td></tr>
</tbody></table>
We were given the whole day in the studio, from 9:30am until 17:45pm. However, some members of the group had lessons during the day so we didn't have as long to shoot. We decided to start with the props and superhero shots. While Gavin and Kayvon were in lessons Alice and I shot the tracking back shots of the Nintendo 64 and pile of VHS Tape.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhgBhYgFg82p3QVBhH-YT7OnxrwLTHdJv0_6EfqBpB1ZiE8qshPWXsrILizlvNeFftIra0dtN29YpkY0ahzys20mxlK_QFGDqim_ERx2YhQ-oaU4odHaNcUXbN4cc1lHRVzvzz-nHNorUk/s1600/IMG_2404.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhgBhYgFg82p3QVBhH-YT7OnxrwLTHdJv0_6EfqBpB1ZiE8qshPWXsrILizlvNeFftIra0dtN29YpkY0ahzys20mxlK_QFGDqim_ERx2YhQ-oaU4odHaNcUXbN4cc1lHRVzvzz-nHNorUk/s1600/IMG_2404.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Kayvon setting up the lights</td></tr>
</tbody></table>
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For the rest of the shoot we did the performance shots. We also re-shot the glidecam performance shots using the shoulder mount because we found that it produced a smoother shot. Below is a short video of some of the footage we shot.<br />
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<div style="text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="315" src="//www.youtube.com/embed/fB-9VrZiNpI" width="560"></iframe>
</div>
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During this week we had decided that we didn't have a wide enough variety of publicity shots so once we had shot all of our footage we took some more with 2 different costumes and multiple setups. Below are some of the photos we took.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjnWC4bKfb9ixVrscVEbsBPAyo2GMiIGUmFaGbyz93nhFCj_1Ka4Vt445Pw5E-0wub8465HbJsTH4w9Eoi0wLV9t01Hwjogm798bFPLWRvHbJtpuySE9KABtYhXXxkBLcvqN34aL-e94KE/s1600/IMG_2485.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjnWC4bKfb9ixVrscVEbsBPAyo2GMiIGUmFaGbyz93nhFCj_1Ka4Vt445Pw5E-0wub8465HbJsTH4w9Eoi0wLV9t01Hwjogm798bFPLWRvHbJtpuySE9KABtYhXXxkBLcvqN34aL-e94KE/s1600/IMG_2485.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Band setup pink backgorund</td></tr>
</tbody></table>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj9tecqHziXAbY_-mzm1ieOqOXWzeD-O_BI8bs84lVRKJhCJwwyN7MMbBucg56pfK2Kqrny3n2MNW34UvsTICukuhOURIC9iZHStmD9JP3S3WvRMQyCfQgOfMRJECdAY3YHZ9eXOf4E4Lk/s1600/IMG_2717.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj9tecqHziXAbY_-mzm1ieOqOXWzeD-O_BI8bs84lVRKJhCJwwyN7MMbBucg56pfK2Kqrny3n2MNW34UvsTICukuhOURIC9iZHStmD9JP3S3WvRMQyCfQgOfMRJECdAY3YHZ9eXOf4E4Lk/s1600/IMG_2717.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Green background with instruments</td></tr>
</tbody></table>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhDA_0rCAqeMH1lVgEaCBCWQjGlU7LiuKjsgt6YS0cXc4DP8br65I_KRWY4Uj2s5s5tBlxfFQX6QTEc_ho55jebrSa8osgNuRp3Zob-hKlzkBmBSPQDgEH8m4YIUViwe5DtrdSBDB5zcsI/s1600/IMG_3113.JPG" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhDA_0rCAqeMH1lVgEaCBCWQjGlU7LiuKjsgt6YS0cXc4DP8br65I_KRWY4Uj2s5s5tBlxfFQX6QTEc_ho55jebrSa8osgNuRp3Zob-hKlzkBmBSPQDgEH8m4YIUViwe5DtrdSBDB5zcsI/s1600/IMG_3113.JPG" height="400" width="265" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj0F7-7ib9Lz73v5RXQ7RYUVlveA4d688-1d-_JA1YKylJTZ-J5cQSl5hGWf6hNUpqs4-egdhC_xTeMq1TPUIeoSoJVtYNFRacbsqkTjhWmidM7wrhj2ao1rdl_FQTXDbYaPE5OPf3Vi3U/s1600/IMG_2857.JPG" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj0F7-7ib9Lz73v5RXQ7RYUVlveA4d688-1d-_JA1YKylJTZ-J5cQSl5hGWf6hNUpqs4-egdhC_xTeMq1TPUIeoSoJVtYNFRacbsqkTjhWmidM7wrhj2ao1rdl_FQTXDbYaPE5OPf3Vi3U/s1600/IMG_2857.JPG" height="400" width="265" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEipSp0q7IbjzhWvnHGrT1rAl6_6BsLo1s0o8TeUYMBY3rKJJ_BNllPufZZ_gUhlyt0-PFYRO2Hn_07u4nozEj-J_y66UIAlCjkOtgPTU1He4D2H70xNbsdxLYZefBeYW8NPXifo1yu0_kU/s1600/IMG_3145.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEipSp0q7IbjzhWvnHGrT1rAl6_6BsLo1s0o8TeUYMBY3rKJJ_BNllPufZZ_gUhlyt0-PFYRO2Hn_07u4nozEj-J_y66UIAlCjkOtgPTU1He4D2H70xNbsdxLYZefBeYW8NPXifo1yu0_kU/s1600/IMG_3145.JPG" height="400" width="265" /></a></div>
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Overall, the shoot went really well. We got everything done that we needed to and even had time to shoot more.Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-69286912817875784722014-11-27T07:08:00.000-08:002015-01-03T13:42:00.694-08:00Shoot Reflections - Saturday 22nd November<div class="separator" style="clear: both; text-align: left;">
Our aim for this shoot was to get our performance shots done as well as re-shooting the wide shots and the Nintendo 64 shots. Below is our shot list for the shoot, the shots highlighted in bold were the ones we did not get done. We were unable to film the Nintendo 64 shots as we did not have access to the console during our shoot and the superhero shots did not get done because we ran out of time towards the end of our shoot.</div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjhLAAojISfcpL4jeYyX3lhjMrUE5OwLjh08VtlmQ7jKdzRC3BKTxCXhRrvIpIYFuSrg1zuYjVJnO3oZdG6DZep5n93zv_KYV_pwiltntZyLq-fZgpF69nLDKSN0HINj0fQME8E_M8Hq3o/s1600/Saturday+22nd+November.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjhLAAojISfcpL4jeYyX3lhjMrUE5OwLjh08VtlmQ7jKdzRC3BKTxCXhRrvIpIYFuSrg1zuYjVJnO3oZdG6DZep5n93zv_KYV_pwiltntZyLq-fZgpF69nLDKSN0HINj0fQME8E_M8Hq3o/s1600/Saturday+22nd+November.jpg" height="640" width="451" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our shot list</td></tr>
</tbody></table>
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The shoot started late due to really bad traffic which meant we did not start filming until 3pm when we had the studio from 1:30pm. Also we were missing an amp so Gavin had to go home to get his own for us to use.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEixAjYXsV4eBmdIWCDM9PtOeKGL6D84bM-wwZb7o7KhXUiXmkg74q14l_wyoTcdEQe-wXFLJZGMVV0NAGBlEUJQZk_DaktBD1Dii5PnRQARSlo6Yisd2ahMHBFx3XhyB_9ByvhPAn6QEtQ/s1600/IMG_9926.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEixAjYXsV4eBmdIWCDM9PtOeKGL6D84bM-wwZb7o7KhXUiXmkg74q14l_wyoTcdEQe-wXFLJZGMVV0NAGBlEUJQZk_DaktBD1Dii5PnRQARSlo6Yisd2ahMHBFx3XhyB_9ByvhPAn6QEtQ/s1600/IMG_9926.JPG" height="425" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Kayvon, Gavin and Alice in between takes</td></tr>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjTTkLdoc9GPtujVnvQZZLWQuHJ1N6ABBaxL23VvZpaZoh-oGBxYk-j5bzenKvsuIWC6PDIud-OMS_qN9tzDQ1yQvDhULJoJ_4sI6cz0DJwrseF5sRsnFGBnn0N4J2Ki8l3pKNpiatyKgc/s1600/IMG_9927.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjTTkLdoc9GPtujVnvQZZLWQuHJ1N6ABBaxL23VvZpaZoh-oGBxYk-j5bzenKvsuIWC6PDIud-OMS_qN9tzDQ1yQvDhULJoJ_4sI6cz0DJwrseF5sRsnFGBnn0N4J2Ki8l3pKNpiatyKgc/s1600/IMG_9927.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Me directing Alice and Gavin</td></tr>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh1dY9s9rEiBGSd6goxiDvSA1K3HijNAPG-1EsL-bvGF_NzUKr7_S50Lsr53041VCuLDRt7pDBlFlWfjSzSAxv-gFQ-HrbLQ0h9txadjv87SskU9I3Ntk74-CdHuk-c70rpL3lMgsYFaDs/s1600/IMG_9936.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh1dY9s9rEiBGSd6goxiDvSA1K3HijNAPG-1EsL-bvGF_NzUKr7_S50Lsr53041VCuLDRt7pDBlFlWfjSzSAxv-gFQ-HrbLQ0h9txadjv87SskU9I3Ntk74-CdHuk-c70rpL3lMgsYFaDs/s1600/IMG_9936.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Me adjusting the glidecam</td></tr>
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However, once the shoot started we were very productive. Alice, Gavin and Kayvon's performances were much better than they were at the beginning of the project due to the fact that we have been shooting for 3 weeks now and they have become a lot more comfortable in front of the camera. Below is a video comparing their performances from the first shoot to those from this shoot.<br />
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<div style="text-align: center;">
<iframe allowfullscreen="" frameborder="0" height="360" src="//www.youtube.com/embed/IFES7HlkFXc" width="640"></iframe><br /></div>
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Our next shoot is on Thursday 27th November and I will schedule the shots we did not get done for then.Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-66024846493337943142014-11-27T07:03:00.001-08:002015-01-03T13:42:00.689-08:00Shoot Reflections - Thursday 20th NovemberThis shoot was one of our longest, being from 1:30pm - 9:30pm, so we scheduled a lot of setups because we knew we'd have time to do them. Below is a list of the shots we needed to do.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiH5okpK8HE3c3kNP1ubgQLBrSmYTGiNIs1xNfZKGOZMzDU56sTSR4zk4F_v9HZzTTrUQG_aFoLJ5QfGyDGmQ1hSy243z1vNBKCvbbkEt7-bgBLZySbAEeyCwXAVPWKgUaFn1dkOQM1bq09/s1600/Untitled.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiH5okpK8HE3c3kNP1ubgQLBrSmYTGiNIs1xNfZKGOZMzDU56sTSR4zk4F_v9HZzTTrUQG_aFoLJ5QfGyDGmQ1hSy243z1vNBKCvbbkEt7-bgBLZySbAEeyCwXAVPWKgUaFn1dkOQM1bq09/s1600/Untitled.jpg" height="640" width="538" /></a></div>
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We managed to get all of our shots but were slightly pushed for time as cleaning up after props such as the VHS tapes and the toilet paper took longer than we'd expected.</div>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhRx9lOODoMCqGM_C-wig_CCulL-S3m-A7In-iOJ-nO_C4MIWcG6BXxOWP-JBu3NDiuTndDqYUxFJRsaS8oiwQV7nzoAFQniUaWHtITfqy178QhkJgKYqikwhFN3_V0lZ1nbjVfEK7Rj_Y/s1600/IMG_9529.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhRx9lOODoMCqGM_C-wig_CCulL-S3m-A7In-iOJ-nO_C4MIWcG6BXxOWP-JBu3NDiuTndDqYUxFJRsaS8oiwQV7nzoAFQniUaWHtITfqy178QhkJgKYqikwhFN3_V0lZ1nbjVfEK7Rj_Y/s1600/IMG_9529.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Me setting up the shot</td></tr>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgvgQMLoWbpRKxQpluyictHEuVwKBicXc6ASBz3HAamF7-ad3dm6bAB4RcXBW7Z6TpEqcKy2nYRdkUQCdgJaILwIAJTdGGt5bk-o2Bj5Rki7wcGX0ucdXJmlza-dvICVPq2wsYaJh_Phr8/s1600/IMG_9525.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgvgQMLoWbpRKxQpluyictHEuVwKBicXc6ASBz3HAamF7-ad3dm6bAB4RcXBW7Z6TpEqcKy2nYRdkUQCdgJaILwIAJTdGGt5bk-o2Bj5Rki7wcGX0ucdXJmlza-dvICVPq2wsYaJh_Phr8/s1600/IMG_9525.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Cleaning up the toilet paper</td></tr>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi8Zg0AhE9_SRAQcwymSsV2HJVeSmZZNQTQTjFjyDkSPXXmOKeFe4MGpoo97LpSyO-tzlhvkvp-f0zl6KhjuzzKlT2rii3kJw5dkhViEL1awTRwHSnKNXzWA6MfDQAdXHaj5RnFcUNUFJg/s1600/IMG_9510.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi8Zg0AhE9_SRAQcwymSsV2HJVeSmZZNQTQTjFjyDkSPXXmOKeFe4MGpoo97LpSyO-tzlhvkvp-f0zl6KhjuzzKlT2rii3kJw5dkhViEL1awTRwHSnKNXzWA6MfDQAdXHaj5RnFcUNUFJg/s1600/IMG_9510.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The group making the popcorn box</td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhFPGS8tStXF6-UlNMks7_h7UYn7Azi7cRoYDsX4gwOQBQ_K1ivm6XRFP7rT5D242ipfe5q8DFh-nWfRZLMSyy0o11eZgggoY3xWffh8bGKB7ZJxGmvqN566hw-wHzXBz72s9htZD9nMVw/s1600/IMG_9547.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhFPGS8tStXF6-UlNMks7_h7UYn7Azi7cRoYDsX4gwOQBQ_K1ivm6XRFP7rT5D242ipfe5q8DFh-nWfRZLMSyy0o11eZgggoY3xWffh8bGKB7ZJxGmvqN566hw-wHzXBz72s9htZD9nMVw/s1600/IMG_9547.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Preparing for the next shot</td></tr>
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All of us felt that the shoot went really well and we now have less to shoot on saturday.</div>
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Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-64051670082585277552014-11-25T05:14:00.002-08:002015-01-03T13:42:00.674-08:00Shoot Reflections - Tuesday 18th NovemberToday's aim was to get through a large proportion of the props shots. Below is the shot list we made for the shoot.<br />
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhVLzXFklcPBqMIMuW72F7myGZoXJtXHe0hrh9dKscy5sDuZf_CAtKwneYzw2X6o7qD6YFF1n9JQV7UlTBSEzsyTE36FgKQeLUHoFI05Biy-tGY1LxY3e6FYock8r_ZYSuHlhSgI8fc4wA/s1600/Capture.PNG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhVLzXFklcPBqMIMuW72F7myGZoXJtXHe0hrh9dKscy5sDuZf_CAtKwneYzw2X6o7qD6YFF1n9JQV7UlTBSEzsyTE36FgKQeLUHoFI05Biy-tGY1LxY3e6FYock8r_ZYSuHlhSgI8fc4wA/s1600/Capture.PNG" height="411" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our shot list</td></tr>
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Because this shoot was shorter (7:30am - 12:30) we only did props shots as it meant no costume changes and an empty set. We shot the setups with the Hula hoops, Monopoly, Twister, Slinky, Jenga and the Nintendo 64.<br />
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjBYnF40hNZJNHF6ewmkJdejHqawRHrvjVrHyezX6dON0ERGYRYHZicDEQG-8eV3xRM1hq_fx4Ly68-uGjka19qCa_6P6cUB4Xacv4l9O1E7msEWHwwPtiqepRX55F_zy-liYgZMSwpUQM/s1600/IMG_0794.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjBYnF40hNZJNHF6ewmkJdejHqawRHrvjVrHyezX6dON0ERGYRYHZicDEQG-8eV3xRM1hq_fx4Ly68-uGjka19qCa_6P6cUB4Xacv4l9O1E7msEWHwwPtiqepRX55F_zy-liYgZMSwpUQM/s1600/IMG_0794.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The band in the Jenga setup</td></tr>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiLxW0vQhLyRXmEdc-gZqzCtfn0UFewG4wLUdw9VibKpFHPYTM0fGb-vS1foUa-QzosRPxGTB4VS8y8yBXPYgR7nD9-KtG_MkksMJcI-Q0xUHwGnBZzaVzi0R8_p20NP1Yp40u_2SJVL-o/s1600/IMG_8704.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiLxW0vQhLyRXmEdc-gZqzCtfn0UFewG4wLUdw9VibKpFHPYTM0fGb-vS1foUa-QzosRPxGTB4VS8y8yBXPYgR7nD9-KtG_MkksMJcI-Q0xUHwGnBZzaVzi0R8_p20NP1Yp40u_2SJVL-o/s1600/IMG_8704.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Kayvon cleaning up the silly string</td></tr>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgizZb4RyEuWhYFZFnTIctKSEUPYjiq-VffSwAbc5mq_EKTQIrj_w0juJ2_J8LliTNgF5ZJNI0d7vpIE7Pi3jO1EmWh-kBV2w2bVgBj9PkuLC2O6pMemFatn4nolzpW2GTucuhGlAtAwAc/s1600/IMG_8693.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgizZb4RyEuWhYFZFnTIctKSEUPYjiq-VffSwAbc5mq_EKTQIrj_w0juJ2_J8LliTNgF5ZJNI0d7vpIE7Pi3jO1EmWh-kBV2w2bVgBj9PkuLC2O6pMemFatn4nolzpW2GTucuhGlAtAwAc/s1600/IMG_8693.JPG" height="425" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Me setting up the camera</td></tr>
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Overall this shoot went really well, we got a lot of our setups done which means we can continue editing them.Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-62396916743848322892014-11-25T04:42:00.000-08:002015-01-03T13:42:00.669-08:00Production Meetings - Week beginning 10th NovemberThis week, alongside shooting, we worked on our shoot schedule, edit, album cover and band personalities.<br />
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<u><b>Shoot Schedule</b></u><br />
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We were slightly behind in our schedule so I revised our shoot schedule and made time for shots that we had not managed to complete. For example we moved the performance glidecam shots and the Nintendo 64 shots to our shoot on Saturday 22nd November.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi68JexGK8ktlLs7qypW8qB-FEQvYMHGtqO_LbM0mcHmVHZwjaCpQZNmlbfSE3qqyB1uPN35kRX-iHR2nNapE9YmmKtTj4z0dpKoYoxQihA28FhRvcvosVeYJiNG-Ah9Z7HLn4aWups5fbp/s1600/SHOOT+SCHEDULE.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="640" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi68JexGK8ktlLs7qypW8qB-FEQvYMHGtqO_LbM0mcHmVHZwjaCpQZNmlbfSE3qqyB1uPN35kRX-iHR2nNapE9YmmKtTj4z0dpKoYoxQihA28FhRvcvosVeYJiNG-Ah9Z7HLn4aWups5fbp/s1600/SHOOT+SCHEDULE.jpg" width="470" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our revised shoot schedule</td></tr>
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<u><b>Edit</b></u><br />
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We have started editing our footage so that we don't have as much to do when we go into post-production and so that we can find out if we need to reshoot anything.<br />
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgSVVJnfrUwwtrCkfkB9yWWpK66MV_9BBOS3-NrvywQ-UKD8dNih7sU6UJWK_6qvABmdPDUz2ZGV9ZJpK5ErNHktuojPeU3K_d51yLaTdoPjIGNuB7ix1vhr6pBeSlmxkb61cXv4IwmWgE/s1600/premiere+screenshot.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgSVVJnfrUwwtrCkfkB9yWWpK66MV_9BBOS3-NrvywQ-UKD8dNih7sU6UJWK_6qvABmdPDUz2ZGV9ZJpK5ErNHktuojPeU3K_d51yLaTdoPjIGNuB7ix1vhr6pBeSlmxkb61cXv4IwmWgE/s1600/premiere+screenshot.png" height="180" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Screenshot of our edit so far</td></tr>
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<u><b>Album Cover</b></u><br />
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Now that we have our publicity shots we have started editing them onto our album cover designs. This design is not our final one so we may still change it.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg9bEgfYH9617Q5-lZs4p5ha_RLd34ZBY9VvWP59idsAcDo3kFJgGonWlY0EcKNBTZiGIX5L1rFcHMLemlyvV7pl0novQ0kkNpvl7UPxD8r-xLSKmKbOkGgm-8NYXtv7c37EdRCTbkd7AI7/s400/alices+super+rad+design+lol+420+iwth+pic+3.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg9bEgfYH9617Q5-lZs4p5ha_RLd34ZBY9VvWP59idsAcDo3kFJgGonWlY0EcKNBTZiGIX5L1rFcHMLemlyvV7pl0novQ0kkNpvl7UPxD8r-xLSKmKbOkGgm-8NYXtv7c37EdRCTbkd7AI7/s400/alices+super+rad+design+lol+420+iwth+pic+3.jpg" width="400" /></a></div>
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<u><b>Band Personalities</b></u></div>
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Following feedback on our performance shots, we decided to go more in depth into the personalities of each band member as they were not being portrayed fully on screen. For each member we came up with more characteristics and a name. We also looked at other artists that Gavin, Alice and Kayvon could take influence from.</div>
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For Kayvon we looked at George Ezra and Rob Milton from <i>Dog Is Dead. </i></div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://whenthegramophonerings.com/wp-content/uploads/2013/01/George-Ezra-3.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://whenthegramophonerings.com/wp-content/uploads/2013/01/George-Ezra-3.jpg" height="384" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">George Ezra</td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://i.telegraph.co.uk/multimedia/archive/02663/dog-dead_2663884k.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://i.telegraph.co.uk/multimedia/archive/02663/dog-dead_2663884k.jpg" height="398" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Rob Milton</td></tr>
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For Gavin we looked at Daniel Harvey from <i>Dog Is Dead</i></div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://static3.demotix.com/sites/default/files/imagecache/a_scale_large/1800-9/photos/1362038428-british-band-dog-is-dead-performs-live-in-rome_1833429.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://static3.demotix.com/sites/default/files/imagecache/a_scale_large/1800-9/photos/1362038428-british-band-dog-is-dead-performs-live-in-rome_1833429.jpg" height="425" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Daniel Harvey</td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://31.media.tumblr.com/94e14be59f9a6fe470056492d1bb0edf/tumblr_mhuey2ci5v1s42sh1o1_400.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="223" src="https://31.media.tumblr.com/94e14be59f9a6fe470056492d1bb0edf/tumblr_mhuey2ci5v1s42sh1o1_400.gif" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Daniel Harvey</td></tr>
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For Alice we looked at Hayley Williams from <i>Paramore</i></div>
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<tr><td style="text-align: center;"><a href="http://ichef.bbci.co.uk/images/ic/864x486/p019lfm9.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://ichef.bbci.co.uk/images/ic/864x486/p019lfm9.jpg" height="360" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Hayley Williams</td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://25.media.tumblr.com/548ac1f79004825bee693a37d878e8e9/tumblr_mw5wpiWPpb1rpa0j0o2_1280.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://25.media.tumblr.com/548ac1f79004825bee693a37d878e8e9/tumblr_mw5wpiWPpb1rpa0j0o2_1280.jpg" height="400" width="296" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Hayley Williams</td></tr>
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<div>
Our next shoot is on Tuesday 18th November.</div>
Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-45108827666482959182014-11-25T04:38:00.000-08:002015-01-03T13:42:00.640-08:00Shoot Reflections - Friday 14th NovemberDuring this shoot we had from 12:30 until 17:45 after school. We had scheduled to shoot more props shots and confetti shots after school. During the afternoon we filmed the setups with the silly string and the party poppers, below is a video of some of our footage.<br />
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<iframe allowfullscreen="" frameborder="0" height="315" src="//www.youtube.com/embed/x9CW3cRxpKI" width="560"></iframe>
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A few days before, I used Facebook to ask our friends if they would help by throwing confetti at the band. 8 people turned up to the shoot to help us.</div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjyghqCH4eAIeOTLkXFYu7yXxN12VsxXghdDRHGJ56JkKpy7VdOvRh-KRlGbw0lgN0htHgjAlaa1jhri_x83SZcUFTruTXNq9NAwhatpTrkuYi9z4DvcY4S301LVQeJOVSO_vVVqdIes98/s1600/IMG_0252.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjyghqCH4eAIeOTLkXFYu7yXxN12VsxXghdDRHGJ56JkKpy7VdOvRh-KRlGbw0lgN0htHgjAlaa1jhri_x83SZcUFTruTXNq9NAwhatpTrkuYi9z4DvcY4S301LVQeJOVSO_vVVqdIes98/s1600/IMG_0252.png" height="400" width="232" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The Facebook message</td></tr>
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<div style="text-align: left;">
We positioned them on chairs above the band and far enough back that their shadows and hands did not appear in the shot. Two people were also positioned behind the camera with confetti canons.</div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhycARljTDffNjq6dqzF2YwI_k3NZ8T0ZuWVWp0RJmLwfZ00ctPLYPEt_rO5rKRhl_QzMvLK7w3xXZ1jSAkr_G1dhm-oJzMgSWwtKe1isd1h95AfOA9NGrDkzw9No_EFDOZrcLGZZBRvTQ/s1600/IMG_0033.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhycARljTDffNjq6dqzF2YwI_k3NZ8T0ZuWVWp0RJmLwfZ00ctPLYPEt_rO5rKRhl_QzMvLK7w3xXZ1jSAkr_G1dhm-oJzMgSWwtKe1isd1h95AfOA9NGrDkzw9No_EFDOZrcLGZZBRvTQ/s1600/IMG_0033.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Us and our volunteers clearing up the confetti after a take</td></tr>
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Below is a video of some of the footage we shot:</div>
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<iframe allowfullscreen="" frameborder="0" height="360" src="//www.youtube.com/embed/LLlSLe58ins" width="640"></iframe>
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Overall the shoot went well and we got all the shots that we had planned to.Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-56803587419852122002014-11-21T04:26:00.002-08:002015-01-03T13:42:00.663-08:00Shoot Reflections - Wednesday 12th NovemberFor this shoot we had planned to shoot our unfinished balloon shots and to take photos for our publicity photographs and album cover.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh-UnXE6JbSn47OW6vDAXkPY8Ye3tYsJ3RnCgmiyB94Qt94ER1h2wiZx9Kdrr1WEldSNIQ0pxf12q4-LR65UfFOTTiEL1vIwRUf1se15czduATi7SYorp4DiDVgSxQJSYMBc4I45-XOUpc/s1600/IMG_9262.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh-UnXE6JbSn47OW6vDAXkPY8Ye3tYsJ3RnCgmiyB94Qt94ER1h2wiZx9Kdrr1WEldSNIQ0pxf12q4-LR65UfFOTTiEL1vIwRUf1se15czduATi7SYorp4DiDVgSxQJSYMBc4I45-XOUpc/s1600/IMG_9262.JPG" height="640" width="426" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Kayvon setting up the lights</td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgTqOr89L-alVeeL8Xh4OniR1gB5qYs4uRloj4SaSYxfGKD8W1Oh2MbC_rPpr_efNzB2btZG5Vjfrw39Eksnea7WTVrMG6EA8HiGQjdNv3d3Dc_LYdDlQ_H3uBVsr8HMGwHv7Yynz_HwBQ/s1600/IMG_9266.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgTqOr89L-alVeeL8Xh4OniR1gB5qYs4uRloj4SaSYxfGKD8W1Oh2MbC_rPpr_efNzB2btZG5Vjfrw39Eksnea7WTVrMG6EA8HiGQjdNv3d3Dc_LYdDlQ_H3uBVsr8HMGwHv7Yynz_HwBQ/s1600/IMG_9266.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Alice on set</td></tr>
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For the first part of the shoot we focused on the balloon shots as we needed to get them done because the balloons would deflate in the next few days. We managed to get them all done and then moved on to publicity shots. Below is a short video of some of our footage.<br />
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<iframe allowfullscreen="" frameborder="0" height="315" src="//www.youtube.com/embed/ODnMExeF800" width="560"></iframe>
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I thought it would be a good idea if we got our friend Alex Reid to help us take the publicity shots as she is has a great photographic eye. She came during her free periods and at lunch, both Alex and I took the photos and directed the band. We decided to have two costumes for the publicity shots to provide variety.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjCy59OTifHu8KMNQHT-d6tHfumZ232ngaVlA-Cm5SH8vrEha0NhkyWGcfFBPDW0WI3FMVTkgS0RlKD6E4_VVU2HIensl4bP-X4mc2LMh9xpPRU4Uw10X7uxnvlxd_pGF-ahFRW-6J2UEI/s1600/IMG_9427.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjCy59OTifHu8KMNQHT-d6tHfumZ232ngaVlA-Cm5SH8vrEha0NhkyWGcfFBPDW0WI3FMVTkgS0RlKD6E4_VVU2HIensl4bP-X4mc2LMh9xpPRU4Uw10X7uxnvlxd_pGF-ahFRW-6J2UEI/s1600/IMG_9427.JPG" height="640" width="426" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">One of our publicity shots</td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhiuYjJP4E4GuEfR2eBsQ1VhP2mpPYKqXOduWesNdQyOHsLRPgS5jxZnxiyAAn1mw7-tUjKpkic1bGDomhTdQM1dXF1TuAB1FQLXSidZUtQwuRx_7xHnIqZsPZV227R8ta8tBnkqn-1yv8/s1600/IMG_8642.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhiuYjJP4E4GuEfR2eBsQ1VhP2mpPYKqXOduWesNdQyOHsLRPgS5jxZnxiyAAn1mw7-tUjKpkic1bGDomhTdQM1dXF1TuAB1FQLXSidZUtQwuRx_7xHnIqZsPZV227R8ta8tBnkqn-1yv8/s1600/IMG_8642.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Alex taking photos of the band</td></tr>
</tbody></table>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg5FN751DCo5WgK5MoX7v66p3WysKO1e29RcHkrRCaupKYlxl3z1qUC7VqotXU1YRZIWADz4qED7A20Q0DlkJoLz3MALvTlgoYyYjKsAky4bDYOsaIOX5sg1_qjXA5QxGM116V-RcJsfgc/s1600/IMG_8615.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg5FN751DCo5WgK5MoX7v66p3WysKO1e29RcHkrRCaupKYlxl3z1qUC7VqotXU1YRZIWADz4qED7A20Q0DlkJoLz3MALvTlgoYyYjKsAky4bDYOsaIOX5sg1_qjXA5QxGM116V-RcJsfgc/s1600/IMG_8615.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Alex taking photos of the band</td></tr>
</tbody></table>
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Overall I think the shoot went really well we got everything we needed to. However, I would have liked to taken a few more publicity shots so we had more options.</div>
Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-33265144596262516812014-11-14T04:00:00.000-08:002015-01-03T13:42:00.630-08:00Shoot Reflections - Saturday 8th NovemberThis Saturday we shot from 8am until 1:30pm in the Seward studio. We scheduled to shoot all of our performance shots and the balloon shots but we overestimated the amount that we could get done, considering it was our first shoot. We shot about two thirds of what we planned and as a result have to change our shoot schedule to fit in the shots we didn't do.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhRR1xnMW6FTYm6RmDESrb3l4RoQmo9xIm65bTK4_kvIAItXvoaCQBrzoNgv9qMvbaFbIw9XJPnaCeMM-vTplRzA3N77YpDIlR22YjH2ZmxI7z5K_05HXZLXmoumSf8V0gDo358kBn4r2A/s1600/IMG_8548.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhRR1xnMW6FTYm6RmDESrb3l4RoQmo9xIm65bTK4_kvIAItXvoaCQBrzoNgv9qMvbaFbIw9XJPnaCeMM-vTplRzA3N77YpDIlR22YjH2ZmxI7z5K_05HXZLXmoumSf8V0gDo358kBn4r2A/s1600/IMG_8548.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Us moving the balloons onto the set</td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgdP4o4m-En786i9Rl8NbWSD_N8vaWHhLamV2OLs7x2rUz9sY0F_b9ORX9_o1E-kDTH8vDytKj8VL3xAAFAuCWTOourZMPXyYvZ1eK0qkT98I0GFVdwwiM-jIvfvleUqW8mqbZXJMUqmqs/s1600/IMG_8555.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgdP4o4m-En786i9Rl8NbWSD_N8vaWHhLamV2OLs7x2rUz9sY0F_b9ORX9_o1E-kDTH8vDytKj8VL3xAAFAuCWTOourZMPXyYvZ1eK0qkT98I0GFVdwwiM-jIvfvleUqW8mqbZXJMUqmqs/s1600/IMG_8555.JPG" height="426" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Gavin on set</td></tr>
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We started by shooting a wide shot of 'Pilgrim' performing. However, as we had not had any performance rehearsals it took a while for Alice, Gavin and Kayvon to get comfortable in front of the camera. We spent some time just going through the song with me giving them direction and notes until we had a performance that we were happy with. Below is a video showing the progression in performance from the beginning of the shoot compared to the end of it.<br />
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<iframe allowfullscreen="" frameborder="0" height="315" src="//www.youtube.com/embed/mYV6Rc78ULE" width="560"></iframe></div>
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Considering it was our very first shoot, I think it went well. We did not shoot everything we had planned to but what we did shoot we were happy with.</div>
Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-37843992283906893072014-11-08T15:11:00.002-08:002014-11-14T03:47:17.369-08:00Production Meetings Summary - Week Beginning 3rd NovemberThis week was all about preparing for our upcoming shoot on saturday. We prepped our confetti, brought in costumes for approval and made decisions about the album cover and publicity shots.<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjCTWkJvLLTUCatqSa8p9H-WrqPQP5b2t5RhVV0Yd7npzmUTGaEGsFquqP5_s2qxU9wtuPy41jdN7IGcfXKKDJTslSgNt7EmeAZL6wWpbXN6w42tJL1_8ZQ-UvyMNtFaxm4N-M1c1h7DTdG/s1600/agenda345.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjCTWkJvLLTUCatqSa8p9H-WrqPQP5b2t5RhVV0Yd7npzmUTGaEGsFquqP5_s2qxU9wtuPy41jdN7IGcfXKKDJTslSgNt7EmeAZL6wWpbXN6w42tJL1_8ZQ-UvyMNtFaxm4N-M1c1h7DTdG/s1600/agenda345.jpg" height="298" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">This week's agenda</td></tr>
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<u>Publicity Shots</u><br />
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Having scheduled our publicity shots to be taken during our studio session on Wednesday 12th November we started planning the specifics. We decided on:<br />
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- LS, MS and MCU shots<br />
- Direct and indirect address<br />
- No props<br />
- Plain background (white or colours)<br />
- 2 costume changes, one for promo shots and one for the album cover.<br />
- Specific costumes<br />
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgqJgElxmGcjq2Lf29xswRaS3gZZeujJpcjTM4eVwxlhDgcdfIXU3bPgMSc667GojGWUB7n2JRCPUQEYGT7qwLhNaT8O9275xNs8yKBo7Bb4BL2DDhOdJlrEeQfi31sEy9FEYgatfGEMxOO/s1600/publicity+shots+sheet+2-1.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgqJgElxmGcjq2Lf29xswRaS3gZZeujJpcjTM4eVwxlhDgcdfIXU3bPgMSc667GojGWUB7n2JRCPUQEYGT7qwLhNaT8O9275xNs8yKBo7Bb4BL2DDhOdJlrEeQfi31sEy9FEYgatfGEMxOO/s1600/publicity+shots+sheet+2-1.jpg" height="640" width="452" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our notes on publicity shots</td></tr>
</tbody></table>
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<b>Poses</b></div>
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<b><br /></b></div>
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When deciding on our poses we looked at our research and thought about ones that would suit that band's image, our initial ideas are:</div>
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- The lead singer in the front middle with the other two members either side.</div>
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- The lead and the bassist in front with the drummer at the back.</div>
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- All standing the same distance from the camera but with the lead doing something that makes him stand out.</div>
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- Shots of the band messing around and having a laugh.</div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEik325PEr-qMxNjxwZmVcg0fhxe4zbFsWDqx9CPvGkk5Va5OH4PY8-q6VNqJPdemzpAw2jkvECrhz9Mn5YJQn3Zpqz3PphyYvxk3hmcBQk-RfWqRZJLha30AKG5dR8ojJs0fufg7vYxPXCB/s1600/publicity+shots+sheet+2-2.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEik325PEr-qMxNjxwZmVcg0fhxe4zbFsWDqx9CPvGkk5Va5OH4PY8-q6VNqJPdemzpAw2jkvECrhz9Mn5YJQn3Zpqz3PphyYvxk3hmcBQk-RfWqRZJLha30AKG5dR8ojJs0fufg7vYxPXCB/s1600/publicity+shots+sheet+2-2.jpg" height="241" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Our notes on poses</td></tr>
</tbody></table>
Latymer Media 2013http://www.blogger.com/profile/14352487856112593280noreply@blogger.com0tag:blogger.com,1999:blog-8776291811818338439.post-38594854037314981732014-11-08T14:45:00.003-08:002015-05-11T01:13:34.684-07:00Make-up, Hair + Costume<div style="text-align: center;">
<u><span style="font-size: large;">Costume</span></u></div>
<br>
To provide variety and to differentiate between different setups we decided to have 3 different costumes, one each for performance, props and the superhero setups. Gauntlett's fluid identity theory states that in order to engage an audience artists need to have variations on their identity in their music videos, Pligrim's multiple costumes helps towards this by providing variety.<br>
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<div style="text-align: center;">
<b>Research</b></div>
<br>
Before we decided on the costumes we researched the styling and dress of similar artists for inspiration.<br>
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<b>Kayvon & Gavin</b><br>
<br>
For Kayvon & Gavin we looked at the style of artists such as George Ezra, Dan Croll, Bombay Bicycle Club, Lewis Watson and The 1975. Although we wanted them to look visually, similar Kayvon had to stand out as he is the lead. To connote this we decided that Kayvon would always be more dressed up than Gavin so he stood out more.<br>
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<span style="font-size: x-small;">Kayvon & Gavin's costume influences</span></div>
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<b><br></b>
<b>Alice</b><br>
<b><br></b>
Alice's costume inspirations were Kristen Stewart, Alexa Chung, Mila Kunis and Zoe Saldana. We liked their relaxed, tomboy style and felt it would suit Alice well. We didn't wanted Alice's character to be too girly as it would clash with Kayvon & Gavin's image.<br>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhHtoerYqbVEUwJ0d_MC9Xf0jIdHpoTzQWUlqRn3WClwE3HFba80X_gRnq-Kjc_I6D-yuWMHzzWrp1XJ8S8I7RM7Eg39B7YA6Sbk4zRcInayKOY5ODOZMhH1Fe_1rI2wbf1V5q8F88R_Zw/s1600/FotorCreated.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhHtoerYqbVEUwJ0d_MC9Xf0jIdHpoTzQWUlqRn3WClwE3HFba80X_gRnq-Kjc_I6D-yuWMHzzWrp1XJ8S8I7RM7Eg39B7YA6Sbk4zRcInayKOY5ODOZMhH1Fe_1rI2wbf1V5q8F88R_Zw/s1600/FotorCreated.png" height="480" width="640"></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Alice's Costume Influences</td></tr>
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<div style="text-align: center;">
<b>Final Costumes</b></div>
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Having done this research we made final decisions on costume based on what Alice, Gavin and Kayvon owned.<br>
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<b><br></b><br>
<b>Performance</b><br>
<b><br></b>
<br>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjRbB76JsaOMSwqQdcV86Bo35BYqYcGbq83qQKitSswUR7_20hovV6lBaCFT4YxLArAuO_KuwH9UemYAKrPA5JsaqnQuLBSK5nIBXrEnjJLy-09nYQnkvvDXqpNX5Ul3BdjaqO6RmqzlIc/s1600/Screen+Shot+2014-12-29+at+21.28.03.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjRbB76JsaOMSwqQdcV86Bo35BYqYcGbq83qQKitSswUR7_20hovV6lBaCFT4YxLArAuO_KuwH9UemYAKrPA5JsaqnQuLBSK5nIBXrEnjJLy-09nYQnkvvDXqpNX5Ul3BdjaqO6RmqzlIc/s1600/Screen+Shot+2014-12-29+at+21.28.03.png" height="426" width="640"></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The band in performance costumes</td></tr>
</tbody></table>
We decided that this would be the most dressed up setup, as a result they are all wearing button-up shirts. However, each band member is wearing theirs differently; Kayvon has his done all the way up, Gavin has his top button undone and Alice is wearing hers open over a crop top.<br>
<br>
<b><br></b>
<b>Props</b><br>
<b><br></b>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEji0fLaBkA3TP-pogy2lEQrbJEfHfnVWlGIS0cmd-m0QA6Xs907V_TFCjVsQ98Xt9HNRwbb567ONMo0iuXEQWy3JLtW-BdIx4zEHzu3qwwgoXQNNpYLLBEzDVmP9dWnW-lhNTNWpc2l8EA/s1600/Screen+Shot+2014-12-29+at+21.29.44.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEji0fLaBkA3TP-pogy2lEQrbJEfHfnVWlGIS0cmd-m0QA6Xs907V_TFCjVsQ98Xt9HNRwbb567ONMo0iuXEQWy3JLtW-BdIx4zEHzu3qwwgoXQNNpYLLBEzDVmP9dWnW-lhNTNWpc2l8EA/s1600/Screen+Shot+2014-12-29+at+21.29.44.png" height="426" width="640"></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">The band in props costumes</td></tr>
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As this setup is intended to connote the band's playful image, it is very casual. Being the lead, Kayvon is still the most dressed up in a t-shirt with an open button-up shirt over the top. Alice is much more dressed down in a jumper and jeans; as is Gavin in a t-shirt and jeans. Their outfits are much more suitable for this setup where they are playing and messing about with props.<br>
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<b><br></b>
<b>Superhero</b><br>
<b><br></b>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgSsJ_AgqIXSdsovqAIIyEAdCbYH_8_UFoNTsutdD27BhqRNvmEIF4N75gPE9lU7FnGeTUl4w0JjbhFd2a8VESpa2nkjh8ZW8Phkv6cyF5e6ddOFWZcVN0LjQZdU-OoJ6N3q5m1wMompO8/s1600/Screen+Shot+2014-12-29+at+21.31.44.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgSsJ_AgqIXSdsovqAIIyEAdCbYH_8_UFoNTsutdD27BhqRNvmEIF4N75gPE9lU7FnGeTUl4w0JjbhFd2a8VESpa2nkjh8ZW8Phkv6cyF5e6ddOFWZcVN0LjQZdU-OoJ6N3q5m1wMompO8/s1600/Screen+Shot+2014-12-29+at+21.31.44.png" height="400" width="264"></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhDQvg2phsshHiSkwgIAOdFl5kpRVRFAVWNsHA3IhZhQi4oY3GHYOAwft22kwpXplYV3lCrhdzS5ozUw_fq0RybJWGb3HPEPgaShppmtV2hz4a7Mc4Pvq-arO3Q5XWvNGwM7pDmApcHnO4/s1600/Screen+Shot+2014-12-29+at+21.31.58.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhDQvg2phsshHiSkwgIAOdFl5kpRVRFAVWNsHA3IhZhQi4oY3GHYOAwft22kwpXplYV3lCrhdzS5ozUw_fq0RybJWGb3HPEPgaShppmtV2hz4a7Mc4Pvq-arO3Q5XWvNGwM7pDmApcHnO4/s1600/Screen+Shot+2014-12-29+at+21.31.58.png" height="400" width="266"></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhdSanDYy6GE2ZKTFApdz0tq3v_sRIg5cLDjqqxbxQj4r75CQn8-NGxGxg_jmc7QIU_O0CmJozdQUP67YI_CFvg4X2jvDg6ZE1ecdwSnUhgs8ta439eYoMxWnpBv94RAkP7GTrXXdGCff0/s1600/Screen+Shot+2014-12-29+at+21.32.19.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhdSanDYy6GE2ZKTFApdz0tq3v_sRIg5cLDjqqxbxQj4r75CQn8-NGxGxg_jmc7QIU_O0CmJozdQUP67YI_CFvg4X2jvDg6ZE1ecdwSnUhgs8ta439eYoMxWnpBv94RAkP7GTrXXdGCff0/s1600/Screen+Shot+2014-12-29+at+21.32.19.png" height="400" width="266"></a></div>
<b><br></b>
<b><br></b>
Because superheroes were a part of almost everyone's childhood, we decided that dressing the band up in superhero costumes would fit in with the video's theme of nostalgia. We had access to three costumes: Superman, Batman and The Green Lantern, which were worn by Kayvon, Gavin and Alice in succession.<br>
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<b>Publicity Shots</b><br>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgTNTvdXtBi-ONgXZMf-uPgWychoDpWjZMceVOGU4iF2h_dJERUBbm4iPW8QBI1f-7AZBfeTzMEkn8JGCyya1ZN2vVBTDNfjVJZEAMI3DZj-ZhcgU8Kl9FLyLSvDMXk1muMuqr97d-LblE/s1600/Screen+Shot+2014-12-29+at+21.36.34.png" imageanchor="1"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgTNTvdXtBi-ONgXZMf-uPgWychoDpWjZMceVOGU4iF2h_dJERUBbm4iPW8QBI1f-7AZBfeTzMEkn8JGCyya1ZN2vVBTDNfjVJZEAMI3DZj-ZhcgU8Kl9FLyLSvDMXk1muMuqr97d-LblE/s1600/Screen+Shot+2014-12-29+at+21.36.34.png" height="640" width="428"></a></div>
<br>
This set of publicity shots was intended to connote Pilgrim as a cool, indie band. The colour scheme of grey, white and black against a light grey background give the images a sleek feel. Choosing from the clothes that the group had brought in, I wanted them to be dressed up but with casual elements.<br>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjdegDJ3q65b_lQIKd6rSvWw2mQRNoWOqLj2cf4tGg8KY-5ZCzvSdrExVKguyBwpfiXaDqvF5FUWnzzpHDuNspZAkBfo-xtQsMAUyNGj8-F2-Lb4W2wTMBzz4Wwi8g_XOc5GhyphenhyphenLIpqiTPw/s1600/Screen+Shot+2014-12-29+at+21.38.26.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjdegDJ3q65b_lQIKd6rSvWw2mQRNoWOqLj2cf4tGg8KY-5ZCzvSdrExVKguyBwpfiXaDqvF5FUWnzzpHDuNspZAkBfo-xtQsMAUyNGj8-F2-Lb4W2wTMBzz4Wwi8g_XOc5GhyphenhyphenLIpqiTPw/s1600/Screen+Shot+2014-12-29+at+21.38.26.png" height="640" width="424"></a></div>
<br>
The feel of these shots is a lot more casual as the band are dressed in t-shirts rather than shirts; and trainers as opposed to leather converse and boots. This setup connotes the band's playful image which we have heavily emphasised in the music video, creating synergy between the photos on the website and the video.<br>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjW1371Odry6pLgcrsHrm66vPKADNHXFxdj2XlocPzi8C_4xLEmJLlgWK3wVjRrTVBBWzwyrNXTsQ9nUk8-XQqm8KnXzTC2LofAF1UQ48fyWaTygBX8fJ6oWHqU1_prKch2iHnqw0RT-8o/s1600/IMG_0099.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjW1371Odry6pLgcrsHrm66vPKADNHXFxdj2XlocPzi8C_4xLEmJLlgWK3wVjRrTVBBWzwyrNXTsQ9nUk8-XQqm8KnXzTC2LofAF1UQ48fyWaTygBX8fJ6oWHqU1_prKch2iHnqw0RT-8o/s1600/IMG_0099.JPG" height="640" width="426"></a></div>
<br>
This shoot combined the cool and playful aspects of the band's image. Lighter colours as well as a bright white background made it playful whereas the button-up shirts and serious poses made it cooler. I feel that this is the costume that best represents Pilgrim's image.<br>
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<div style="text-align: center;">
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<div style="text-align: center;">
<b>Hair & Make-Up</b></div>
<div style="text-align: center;">
<b><br></b></div>
<div style="text-align: left;">
During our make-up & hair meeting with Olivia we discussed how indie artists tend to style their hair & make-up. Looking at artists such as Dog Is Dead, George Ezra and Dan Croll; we found that they tend to keep their hair looking natural and not too stylised. We felt that this would apply well to Gavin, Kayvon and Alice. However, Alice will be slightly more styled as we felt that it suited her character.</div>
<div style="text-align: left;">
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://www.popscene-sf.com/calendar/102013/large_imgs/dancroll_lrg.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://www.popscene-sf.com/calendar/102013/large_imgs/dancroll_lrg.png" height="323" width="640"></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Dan Croll</td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://ic.f.tsatic-cdn.net/1314/635_340/de025_1314675.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://ic.f.tsatic-cdn.net/1314/635_340/de025_1314675.jpg" height="342" width="640"></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">George Ezra</td></tr>
</tbody></table>
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<b>Kayvon & Gavin</b></div>
<div style="text-align: left;">
<b><br></b></div>
<div style="text-align: left;">
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgdZ_3aFE-waoAh6shIqpRa2AyXbOjAqReNBuFKowmA1fxYmTiLcg4B9L70yRaBao1nOHBt31qntoQwNf2ajl8h99m9B3Lm3pXI4GjpiwhtiT6fRm2UfG0kPYQrn8VigJ0VqDCYx2nKThQ/s1600/Screen+Shot+2014-12-29+at+21.53.10.png" imageanchor="1"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgdZ_3aFE-waoAh6shIqpRa2AyXbOjAqReNBuFKowmA1fxYmTiLcg4B9L70yRaBao1nOHBt31qntoQwNf2ajl8h99m9B3Lm3pXI4GjpiwhtiT6fRm2UfG0kPYQrn8VigJ0VqDCYx2nKThQ/s1600/Screen+Shot+2014-12-29+at+21.53.10.png" height="640" width="425"></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgojHm_OpIHLdtNKtaxCI6n8K3wzQlnjC0xNNu0DUVGPY9VUG2hwT4Vc2ng7Uzh76PozkK-XjBRxlOIzm3SPMXb8K6Na_lKGGjhJxy3iuTnEKwhh44CssSIEUYf5ZXePfsuc3K7H_GuvSo/s1600/Screen+Shot+2014-12-29+at+21.54.38.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgojHm_OpIHLdtNKtaxCI6n8K3wzQlnjC0xNNu0DUVGPY9VUG2hwT4Vc2ng7Uzh76PozkK-XjBRxlOIzm3SPMXb8K6Na_lKGGjhJxy3iuTnEKwhh44CssSIEUYf5ZXePfsuc3K7H_GuvSo/s1600/Screen+Shot+2014-12-29+at+21.54.38.png" height="640" width="422"></a></div>
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<div style="text-align: left;">
<b><br></b></div>
<div style="text-align: left;">
To stay with the natural look, Olivia suggested leaving Gavin and Kayvon's hair as it was and just to apply a little bit of hairspray to keep stray hairs down.</div>
<div style="text-align: left;">
<br></div>
<div style="text-align: left;">
For their make-up we applied foundation to give the skin a smooth, flawless look. As Gavin has a fair hair colour we applied a light brown colour to his eyelashes and eyebrows so that they would not look washed out.</div>
<b><br></b><b><br></b><br>
<b>Alice</b><br>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiojdnd9wYwPNsAkn4XQd-Y3vUhO02aW5oX2PZ_stvlnwK7QQl9ScvwKHdTUM6qRHj0Gp93X3ZVQtF6zs1keD6dxAKuHKTvMlbTgSI-0GPPFIk_svO1PZ58remqkMdxEoh-fXZztBld6vE/s1600/Screen+Shot+2014-12-29+at+21.56.13.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiojdnd9wYwPNsAkn4XQd-Y3vUhO02aW5oX2PZ_stvlnwK7QQl9ScvwKHdTUM6qRHj0Gp93X3ZVQtF6zs1keD6dxAKuHKTvMlbTgSI-0GPPFIk_svO1PZ58remqkMdxEoh-fXZztBld6vE/s1600/Screen+Shot+2014-12-29+at+21.56.13.png" height="640" width="426"></a></div>
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To fit with the aesthetic of the band we also kept Alice's hair natural. However, because her hair is naturally quite curly she straightened it a bit to make it look a little styled and longer.<br>
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For Alice's make-up we took influence from Hayley Williams from Paramore as she was one of Alice's character influences. Alice wore foundation to smooth the skin, a darker brown colour on her eyebrows and mascara, eye shadow and winged eyeliner to make her eyes stand out.<br>
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<tr><td style="text-align: center;"><a href="http://cdn01.wallconvert.com/_media/wallpapers_1680x1050/1/2/hayley-williams-18832.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://cdn01.wallconvert.com/_media/wallpapers_1680x1050/1/2/hayley-williams-18832.jpg" height="360" width="640"></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Hayley Williams</td></tr>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://nme.assets.ipccdn.co.uk/images/gallery/ParamorePL070111.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://nme.assets.ipccdn.co.uk/images/gallery/ParamorePL070111.jpg" height="424" width="640"></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Hayley Williams</td></tr>
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